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4 Mistakes Job Seekers Make With Their LinkedIn Headline



Being on LinkedIn is a must today. Not only can you find recent and relevant job openings, but it also opens up the opportunity for employers and recruiters to find you, for you to do research on the company and specific individuals within the organization, and for you to build your professional network.

Most of LinkedIn's revenues come from recruiters who use it as a major source for finding talent and you want to make sure you come up in their searches. You also want to make sure that your LinkedIn profile is compelling and gets people to want to contact you.

Your LinkedIn headline is the first thing people will see about you when they search for certain skills, job titles, and keywords inside the platform. Here are some mistakes to avoid making in your LinkedIn headline, and a few tips to improve it:

1. Letting It Default To Your Current Job Title & Company


Man on laptop fixes his LinkedIn headline mistakes

When you don't manually change your LinkedIn headline, it'll default to your current job title and employer name. While it's alright to leave it like that, especially if you have a self-explanatory job title and work with an employer that is recognized, you can get better results when you take the time to customize it.

Write a LinkedIn headline that's relevant to your target audience and includes a few keywords (hard skills). The difference is a LinkedIn headline that reads: "Sales & Marketing Executive | Data Analysis | Social Media | Advertising" instead of "Sales and Marketing at XYZ Company."

The revised LinkedIn headline does a better job of informing others of what this person does, who they do it for, and what their expertise is.

2. Not Presenting Your Selling Point


Woman on laptop changes her LinkedIn headline

Your LinkedIn headline needs selling points or a value proposition that makes you stand out.

What is it that separates you from someone else who may hold similar skills and experience? Which hard skills or transferable skills will make you a great candidate for the job you're applying for? That's what you need to think about.

3. Not Peppering Your LinkedIn Headline With Keywords


Man on laptop edits his LinkedIn headline

If you want your LinkedIn profile to show up in search results, it has to have the relevant keywords recruiters and hiring managers are searching for. Determine what those keywords are and make sure they're in your LinkedIn headline. Be sure to include the skills needed for the position you want to get, not the one you're currently in.

Let's say a recruiter is searching for talent to fill a sales position at a pharmaceutical company that sells cancer drugs. If your LinkedIn headline only reads "Sales Professional," you'll probably show up much lower in the search results than someone with a LinkedIn headline that hits on some of the keywords.

An example of a good LinkedIn headline might be:

Sales Executive | Pharmaceutical Sales | Sales Management | Lead Generation

4. Not Being Memorable


Woman brainstorms what to write in her LinkedIn headline

A LinkedIn headline displaying your skills and expertise will entice others to want to know more about you. Work your brainpower to come up with something powerful and unique.

Write a LinkedIn headline so powerful it'll make recruiters stop scrolling and write down your name!

A major battle job seekers have on LinkedIn is getting others to look at their profiles. But with a customized LinkedIn headline that speaks to the audience you want to reach, you'll get results.

The LinkedIn headline may only allow 220 characters, but it's your best chance to stand out to recruiters and get them to view your profile!

Need more help with your LinkedIn profile?

Sign up for our FREE Resume & LinkedIn Bootcamp today to learn how to update your resume and LinkedIn profile the way recruiters want!

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4 Mistakes Job Seekers Make With Their …

How To Set Up A LinkedIn Profile (In Under 10 Minutes!)



First regarding all, it's never also late to get began on LinkedIn. Second involving all, there are just four things you require to create your account in under 5 minutes.

This is what all those four things are...

4 Things A person Must Set Up Your own LinkedIn Profile In Below 10 Minutes


@j. t. odonnell Replying to @littledig77 How to set upward a LinkedIn profile inside under 10 minutes! #linkedin #linkedinhelp #linkedinhacks #linkedintips #howtouselinkedin #howto #workitdaily #jobtok #careertok ♬ initial sound - J. To. O'Donnell

1. Professional Headshot

Grab your current smartphone and some brilliant lighting and take a new picture of you through the shoulders program some sort of smile on your encounter. You need to look professional, however approachable.

2. Optimized Subject

Your subject is often the most important real property in your LinkedIn profile. Linkedin works like a research algorithm: people look regarding keywords about your ability sets, and if individuals are usually in your headline, anyone turn up at the best of the results. Therefore, pick five or 6 skill sets you make use of about the job and place them in your topic.

a few. "About" Section

Inside your "About" area, talk about the amount of many years you've been doing exactly what you're doing (approximately 3 sentences). Then, write a single or two more phrases that roll up the experience and quantify just what you've accomplished .

some. Work History

You must only listing 15 a lot of work background (or less if if you're still a young professional). Add one or a couple of bullet points for every of the jobs detailing what you got carried out while working there. Employers just want the details without having to gloss over through too much textual content.

Require more help setting upwards your LinkedIn profile?

I train a FREE Resume and LinkedIn Bootcamp . Within this hour-long course, you will learn how to enhance your resume and LinkedIn profile therefore you stand away to recruiters.

But the most crucial thing you need for you to know is do not wait . Linkedin is booming correct now and companies are usually looking for talent into it. It's never been simpler to have noticed on LinkedIn. Therefore go set way up your profile today!

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How To Set Up A LinkedIn Profile …

3 Things Your LinkedIn Profile MUST Have In 2023



As a professional, your LinkedIn profile is an essential career tool. No matter if you're looking for a job or just trying to build your personal brand, it's important to completely fill out your LinkedIn profile so you can get the most out of the professional networking platform.

In 2023, there are a few things you should pay extra attention to on your LinkedIn profile. If you're looking for a job this year, make sure your LinkedIn profile includes the following three things:

1. An Optimized Headline


Don't let your LinkedIn headline default to your job title and your job title only. Optimize it by packing your LinkedIn headline with intentional keywords. Incorporate your top four to five hard skill sets that directly support the service you provide, and then separate each skill with a vertical line. This will make it very easy for recruiters and your connections to see where you add value.

Why does this strategy optimize your LinkedIn profile? Well, keywords increase your chances of showing up in search results. Because recruiters search for skill sets, those are technically your keywords. The more skill sets you have (and the better your LinkedIn profile is optimized), the higher you'll rank in relevant search results. If you're not incorporating the right keywords, you'll have a hard time standing out against the competition. You might not even show up in a search result at all.

It's also never a good idea to put "looking for new opportunities" or "currently unemployed" in your LinkedIn headline. Your headline is prime real estate. It's a valuable piece of your profile. Don't waste space including these phrases. It won't help your job search, and it'll only make you look desperate.

So, to optimize your LinkedIn profile, you can keep your job title in your LinkedIn headline, but make sure to include some of your top skill sets that support your job title too.

2. A Brief (But Compelling) "About" Section


Man fills out his LinkedIn profile

Your "About" section, formerly known as the summary section, is not where you write an epic novel about your career story or where you talk about yourself in the third person. It's where you write a brief, yet compelling story about yourself in the first person. You also want to include your personal branding statement here.

After your personal branding statement, make a keyword-filled list of your top 10 skills and a list of any technologies/software you're proficient in at the bottom of your "About" section. These should be vertical lists because that will allow recruiters to use them as checklists. They'll clearly see what your skills are and have a good idea of whether you're qualified for a certain position or not.

Like in your resume, it's important to leverage white space in your "About" section. Paragraphs don't get read. Recruiters skim LinkedIn profiles, and if they see something they like, then they'll go back and read a little bit more. White space makes it easier to read your "About" section, so avoid big blocks of text at all costs.

To catch an employer's eye, follow this format in your "About" section. It should prompt them to review the rest of your LinkedIn profile, which brings us to your recommendations...

3. Recommendations


Woman fills out her LinkedIn profile

When you're looking for a job, what you're really doing is marketing yourself to an employer, and LinkedIn recommendations are a great way to sell yourself.

LinkedIn recommendations are essentially testimonials of your character and ability. They're a testament from a credible source saying that you're able to do what you claim you can. This is why they're essential to your LinkedIn profile.

If you don't have any recommendations on LinkedIn yet, don't worry. You can get recommendations using two different strategies: proactive recommendation seeking and passive recommendation seeking. The proactive strategy involves reaching out and asking someone to recommend you. The passive strategy involves recommending someone, at which point LinkedIn asks them to recommend you back (this way is actually a bit more effective).

Having recommendations on your LinkedIn profile makes you so much more attractive to recruiters and hiring managers. If other people are recommending you for the service you provide as a business-of-one, you must be an incredibly valuable employee, someone who could help a company reach its goals. Make that impression with lots of recommendations on your LinkedIn profile.

If you're looking for a job in 2023, you can't afford to have an incomplete LinkedIn profile. So, don't forget to add these three things to yours!

Need more help with your LinkedIn profile?

Sign up for our FREE Resume & LinkedIn Bootcamp today to learn how to update your resume and LinkedIn profile the way recruiters want!

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3 Things Your LinkedIn Profile MUST Have …

3 Things Recruiters Don’t Tell You About LinkedIn



As a job seeker, you're probably not using LinkedIn correctly—in the way that allows recruiters to find you. In fact, recruiters aren't going to tell you what they do to find the best job candidates. If you want to have job search success, you need to use LinkedIn to its fullest potential, the way it was intended to be used.

Here are three things recruiters don't tell you about LinkedIn that I will.

What Recruiters Don't Tell You About LinkedIn


@j.t.odonnell 3 Things Recruiters Don't Tell You About LinkedIn #linkedinprofiletips #linkedintips #linkedinprofile #linkedin #recruiter #recruiters #jobsearchtips #jobsearchhelp #jobsearch @Work It Daily ♬ original sound - J.T. O'Donnell

1. Headline

Did you know that recruiters use a technology on LinkedIn that allows them to do keyword searches? They're looking for skill sets, the skills they were told to look for in a candidate. If you have those skill sets (those keywords they search) in your headline, you rank higher in their search results. This is how you get more recruiters to find you and reach out to you.

2. "About" Section

Recruiters don't want to see an epic novel in your "About" section. They also don't want it written in the third person. Your "About" section should be short and sweet. It should contain your personal branding statement and your list of skills. That way, they move on to the next section, which is my third point.

3. "Experience" Section (Work History)

I can't tell you how many people are not putting the appropriate bullet points in their work history. The bullet points in your "Experience" section on your LinkedIn profile should be quantifiable, number driven, and accomplishment driven, and they should be the exact same as what's on your resume. Recruiters hate a bait and switch. The work history on your resume and LinkedIn profile need to look identical.

There are a lot more things that I can teach you about this. So, what are you waiting for? Let's fix your LinkedIn profile and get recruiters to find you.

I'd love it if you signed up for Work It Daily's Power Hour Event Subscription! I look forward to answering all of your career questions in our next live event!

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3 Things Recruiters Don’t Tell You About …

The Best LinkedIn Tip You’ve NEVER Heard Before



We guarantee you've never noticed this LinkedIn tip prior to. You might realize that interviewers get on LinkedIn to consider candidates, and they uncover the right candidates by simply searching specific keywords. Today, if you have individuals keywords in your head line, you may rank higher around their search results. That is where this tip is available in...

Up-to-date Your LinkedIn Headline Each 2 Weeks


@j. t. odonnell 1 Tip Might NEVER Heard About Making use of LinkedIn! #linkedintips #linkedinprofile #linkedin #careeradvice #careertips #jobsearchtips #jobsearch #careertok #edutok #careerchange #recruiter ♬ original sound -- J. T. O'Donnell

If you have the correct keywords in your acte, you're telling recruiters and even hiring managers you might have those skills together with that's where your knowledge is. But did anyone know that every 2 weeks you need to go in to LinkedIn and upgrade the couple of keywords on your headline?

You should keep track of LinkedIn headline every single two weeks because the particular algorithm is always seeking at people who have got recently updated their report. The very first time you update the profile, you'll notice a new lot of activity, much more profile views. Then you are going to notice it starts for you to drop off because if you're not ranking as full of search results anymore. Yet if every two several weeks you go in and additionally swap something out during that headline and strike "Save, " it activates the algorithm to position your profile higher.

And that's exactly how you consistently get employers to look at your own personal profile.

This particular is one of the numerous tips of which I teach in Exactly how To Navigate LinkedIn Effectively . It's an hour-long workshop that I'm training this week. You acquire a workbook, and also you find the recording. If people can, attend live. If you're going to learn the biggest launch of the century to get more interviewers to contact you in LinkedIn.

Need more help together with your career?

I'd love that if you subscribed to Function It Daily's Power Hr Event Subscription ! I actually look forward to responding to all of your career questions for our next live occasion!

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The Best LinkedIn Tip You’ve NEVER Heard …

LinkedIn Cheat Sheet: 5 Tips For A Professional Profile



Who has time to research LinkedIn? We know you have a busy life, and sometimes there's just not enough time in the day to scan through articles to get the information you need. That's why we created the LinkedIn Cheat Sheet! We pulled the best tips, tricks, and advice from our archives and put them all in one place just for you.

Here are five solid LinkedIn tips from our experts:

1. Change The Visibility Of Your LinkedIn Activity


Before you start “tinkering” with your LinkedIn profile (or hiring a professional to enhance your profile), please take a minute to do the following:

  • From the drop-down menu under your name on the right side of the Home page, choose Settings & Privacy.
  • On the left-hand side of the Settings & Privacy page is a column with a section titled "Visibility."
  • Click on this section and scroll down to "Visibility of your LinkedIn activity."
  • Turn off any visibility options for the activity you'd like to hide

When you are finished tinkering, go back and turn on the visibility of your activity, if you so choose. It’s that simple!

(Original article: "Pay Attention To Your LinkedIn Settings")

2. Endorse Your Connections


Man updates his LinkedIn profile

Every Monday, take 10 minutes out of your morning to pay it forward by endorsing 10 people in your LinkedIn network. Imagine how you would feel if in your inbox on a Monday (aka the day of the week when even the most cheerful people struggle to get going), you found endorsements of your skill sets from your peers.

(Original article: "Quick Tip: Monday Is The Day For LinkedIn Endorsements")

3. Get Recommendations... Lots Of 'Em


Woman on laptop updating her LinkedIn profile

Recommendations are essential to you. Seek them proactively and seek them passively. Proactive recommendation seeking involves reaching out and asking someone to recommend you. Passive recommendation seeking involves recommending someone, at which point LinkedIn asks them to recommend you back. The latter is actually a bit more effective.

(Original article: "10 Things To Immediately Do On LinkedIn")

4. Choose An Appropriate Photo


Professional logs in to LinkedIn

The following 11 tips will help you pick the right photo for your LinkedIn, Gmail, and other online accounts:

  • Don’t use an old photo. There are few things worse than meeting someone for the first time and not recognizing them because the profile photo is from 10 years ago (or longer)!
  • Use a photo of YOU in your profile—not an object.
  • Smile! Your face should radiate warmth and approachability.
  • Photos should be professionally done, if possible (but no glamour shots).
  • Wear your most complementary color. Bright colors can attract attention, but avoid patterns.
  • Don’t have other people in your photos (and don’t crop other people out of your shot—there should not be any errant body parts in your online photo!).
  • Make sure the background in the photo isn’t distracting.
  • Relax. Look directly at the camera.
  • Take multiple shots and ask people for their opinion on which one makes you seem most “approachable.”

Tips for men: Wear a dark blue or black dress shirt. No t-shirts, Hawaiian shirts, or busy/crazy patterns.

Tips for women: Wear something you feel comfortable in. No t-shirts or big/busy patterns. Soft, dark v-necks look great. Black always works; avoid white.

(Original article: "11 Tips For Choosing Your LinkedIn Photo")

5. Give Your Professional Headline A Boost


Man optimizes his LinkedIn profile

Use the “|” (vertical bar) to divide your text and create visual breaks.

Example: Which of the following is easier to read?

Project Manager Specializing in Business Research and Analysis for Major Corporations

OR

Project Manager | Research & Analysis Specialist | Fortune 1000 Business Experience

Obviously, the second one is easier to read and comprehend because of the formatting. The vertical lines separate the data and enable the reader to comprehend what you do better (bonus points if you list hard skills in your headline, separated by the vertical bar, to better optimize your profile so it gets found by recruiters).

(Original article: "LinkedIn Quick Tip: Tweaking Your Professional Headline")


We know how difficult it can be to optimize your LinkedIn profile the right way. We hope our LinkedIn Cheat Sheet helps you create a professional and well-optimized LinkedIn profile that stands out to recruiters and hiring managers. If you're still struggling to update your LinkedIn profile, we can help.

We'd love it if you joined our FREE community. It’s a private, online platform where workers, just like you, are coming together to learn and grow into powerful Workplace Renegades. More importantly, we have tons of resources inside our community that can help you update your LinkedIn profile—the right way.

It's time to find work that makes you feel happy, satisfied, and fulfilled. Join our FREE community today to finally become an empowered business-of-one!

This article was originally published at an earlier date.


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LinkedIn Cheat Sheet: 5 Tips For A …

5 Mistakes That Are Killing Your LinkedIn Profile



If you've been satisfied with a “placeholder" LinkedIn profile up to this point, or feel like landing a job through the site isn't a viable option, we've got some news for you. The hiring landscape has changed, permanently, and those who adapt will secure the best opportunities.

Here are five of the biggest mistakes people make on their LinkedIn profiles:

1. Not Using The Headline To Its Fullest Potential


Pull up your profile and take a look at the “headline" that's immediately underneath your name. If all it does is list your current job title and the company you're working at, change it! LinkedIn headlines accept a maximum of 120 characters. Use this space to directly address your audience, whether it's recruiters, fellow professionals, or potential clients.

In your LinkedIn headline, list your skills after your current job title and company. These skills are keywords that will help you show up in search results on LinkedIn. This will allow recruiters and hiring managers to find you, and they'll be more likely to click on your profile if your LinkedIn headline is optimized with relevant skills, the skills they're looking for in a job candidate, and potential employee.

​2. Rehashing Your Resume In The "About" Section


Man edits his LinkedIn profile

While lifting content from your resume to fill out the "About" section of your LinkedIn profile is easy, it's also ineffective. Your "Experience" section should look identical to your resume. Your summary, located in the "About" section, should not.

One of the biggest mistakes you can make on your LinkedIn profile is not including your personal branding statement in the "About" section. You need to communicate how you create value, how you save or make companies money as a business-of-one. What is your specialty? Then, after your personal branding statement, list your core skills and accomplishments, which will further increase your chances of being found by recruiters and hiring managers.

3. Not Having Recommendations


Two professionals working together in the office

Recommendations are crucial to establishing credibility on LinkedIn. A few sentences singing your praises by a former boss or colleague can do more for you than paragraphs of self-congratulatory prose.

Here's a message template you can use when reaching out to someone through LinkedIn for a recommendation:

Hi [Name]

Hope all is well! I really enjoyed working with you on/at [project/company] and would be very grateful for a brief LinkedIn recommendation. If you could touch on my capabilities in [quality #1] and [quality #2] that would be a huge help. Just a few sentences is all I'm after. It was a real privilege working with you, and I know that a recommendation would significantly boost my profile. Thanks in advance for your time, and hope to hear from you soon.

Thanks, [Your Name]

Remember to return the favor, too!

4. Adding Non-Relevant Skills And Endorsements


Man thinks about changing his LinkedIn profile

If you're currently seeking an HR director role but the bulk of the skills and endorsements on your profile relate to your days as an administrative assistant, that mismatch is going to affect how frequently your profile turns up in searches recruiters and employers run for HR director candidates. Align the skills in your profile with current (not past) aspirations.

On LinkedIn, search for people who have the job you want. Bring up the first few profiles that come up (these are usually the most visible professionals on the site) and review their "Skills and Endorsements" section. Make a note of skills they're frequently endorsed for which you possess. Then, add these skills to your profile.

Expert tip: endorsing the skills of other people in your network is the fastest way to have your skills endorsed as well. Visit the profile page of anyone in your network and you'll be greeted with opportunities to start endorsing them (and others).

5. Not Including Personal “Hooks"


Woman edits her LinkedIn profile

It's amazing how often a seemingly insignificant detail about a person's non-work life will result in an interview. Familiarity is a powerful motivator. If someone feels like they know you, or that you share a major interest, they're much more likely to pursue a connection. Here are some sections you can fill out on LinkedIn to provide those personal "hooks":

  • Volunteer Experience (avoid inserting anything polarizing here, such as religious or political activities)
  • Causes you're interested in
  • Joining non-professional LinkedIn Groups (ex. Awesome Mountain Biking, Women in Photography)
  • Personal Interests
Connection happens through storytelling! Does your LinkedIn profile tell your story?

If you've made some of these mistakes on your LinkedIn profile, that's okay! It's not the end of the world. Now you can take the steps to fix them so you're left with a well-optimized, complete LinkedIn profile that will get you in front of the right recruiters and hiring managers!


Need more help optimizing your LinkedIn profile? Sign up for our FREE Resume & LinkedIn Bootcamp!

During this bootcamp, you will learn:

  • How to properly format and optimize your resume
  • How to optimize your LinkedIn profile
  • How both of these tools can help you stand out

Interested? Sign up today!


This article was originally published at an earlier date.




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5 Mistakes That Are Killing Your LinkedIn …

6 Things Recruiters Want To See On Your LinkedIn Profile

The right recruiter can put you in front of dream job opportunities. This is especially the case for higher-level positions because there are employers who will not post a job opening publicly and instead will rely solely on recruiters to find the right talent. The good recruiters are paid by employers (as much as 20-30% of the annual compensation for […]

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6 Things Recruiters Want To See On …