How To Answer “What Areas Need Improvement?” + Examples

“What areas need improvement?” is an interview question that seems designed to put you in a tough spot. But answering it is actually not as hard as it seems! This guide will teach you how to answer this question, impress your interviewer, and improve your chances of getting hired. Table of contents Why This Question […]

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5 Tips For Staying Motivated During A FRUSTRATING Job Search

Let's face it: job search can be challenging, and staying motivated during a frustrating job search can seem impossible sometimes. However, it's critical that you stay positive. Otherwise, you risk falling into a downward spiral, which will only make things worse.

So, how can you get past your job search struggles?

Here are some tips for staying motivated during a frustrating job search:

1. Find Things You Can Get Excited About

What gets you excited? Think about your hobbies and interests. What do you do for fun in your life? Make sure you dedicate at least one day a week to doing what you love. This will help you get your mind off of the negative and focus on the things you enjoy.

Looking for a job shouldn't take up all of your time. By customizing your resume for each position you apply for and writing disruptive cover letters, you won't need to spend hours a day sending your job applications to a dozen different employers. Two or three will do.

For a strategic job search, quality is always better than quantity. It also means you'll stay motivated, won't get burnt out, and still have time to do the things you love to do. Balance is key!

2. Surround Yourself With People Who Inspire You

Man on laptop stays motivated in his job search by talking to inspiring people

When you're feeling down in the dumps, it's important to surround yourself with positivity. Make an effort to meet up with positive influences in your life—your family, friends, significant other, and mentors. These people will help you stay on track.

Also, surround yourself with your "virtual mentors," people who inspire you from afar. Whether they're celebrities, successful business people, or authors, keep them "nearby." Read their books or showcase their inspirational quotes. A little inspiration can go a long way.

3. Help Others

Friends help each other stay motivated during a job search

Helping makes us feel good! If you're feeling bad about yourself, see how you can help someone else. Volunteer. Pay it forward. Give back somehow. This will recharge you and get you in a good mood.

Another way to help others is to provide value to your professional network, whether on LinkedIn or in person. Share articles, videos, or podcasts you find inspirational, informative, and insightful. Offer to help your connections in any way you can. Chances are, they will be more than happy to return the favor, and may refer you to an open position at their company.

Never help anyone with the expectation of receiving something in return, though! If helping others keeps you motivated and makes you feel grateful for what you do have, don't stop doing it while looking for a job.

4. Get Some Exercise

Man goes for a walk after looking for a job

You've got to expel that negative energy! Make sure you take time to exercise daily. Take a walk. Go for a run. Do yoga. Lift weights. Just get GOING! Exercising equal endorphins and endorphins make you happy.

Don't know where to start? Check out this quick and easy home workout!

5. Give Yourself Structure

Woman writes a list to stay motivated during her job search

Not having structure can make your life seem unstable. Create a plan for your week on Sunday nights. Have a schedule and stick to it. If you like to-do lists, write one of those too.

You'll feel accomplished at the end of the week when you look back and see everything you got done while making time for yourself and prioritizing your career as well as your physical and mental well-being.

Staying motivated during a frustrating job search isn't easy. We hope these tips will help you find the motivation to not only land your next job but also improve your career.

When everything feels overwhelming, just remember to work it daily! Small, consistent actions can make a big difference. Good luck out there.

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This article was originally published at an earlier date.

My Experiences As A Professional With Autism & Why I #WorkItDaily

We recently launched a social media campaign on TikTok asking users to share their stories about why they "#workitdaily." This week, we heard from Robert Rosen, a Work It Daily member who wrote about his experiences as a professional with autism.

We wanted to share Robert's story with you to spread awareness about the unique challenges autistic individuals face in the workplace and to reassure other professionals who are also on the autism spectrum that they aren't alone.

Robert's Story

Robert Rosen

I have read multiple stories and reports saying that the unemployment/underemployment rate of people on the autism spectrum is through the roof. This source says that the unemployment rate alone is between 76% and 90% (although it may not distinguish between “high-functioning”—those perfectly capable of living independently without assistance—and “low-functioning” individuals).

I estimate that I have spent something on the order of 20 years either unemployed or underemployed (much of that time making less than a living wage), translating into maybe as much as a million dollars in lost income compared to if I had been fully employed at the level of my academic and professional peers.

My situation could be perhaps best described by how a therapist from my high school years described it: “A in intellectual, F in social.” One reason for my attachment to the dogs that appear on my Facebook profile is that I never have to worry about starting or maintaining a conversation with them, or their getting angry with me if I say or do the wrong thing.

When I first heard that getting a job was “all about networking,” I thought that it would be like for a paraplegic to hear that it was all about running. To say that my social network is small might be putting it mildly. That’s been pretty much the case for my entire life. And I see more evidence of it on Facebook. Virtually all of my relatives, former high school classmates, and such friends as I have with Facebook accounts who are currently active on it—and many who are not—have hundreds of Facebook friends. My older sister has over a thousand. I have about 40. And even that doesn’t tell the whole story, because in probably at least 80% of those cases I have had to be the one to make the friend request; I can hardly even remember the last time I received one unless you count a couple of people I didn’t know at all who were probably not making such request for any legitimate purpose.

I grew up basically before there was awareness of autism, and although it manifested itself far more starkly in my younger childhood days, my parents only found a regular psychiatrist to take me to, who apparently was not aware of it either because he eventually told them that he couldn’t help me. So I didn’t receive any sort of diagnosis of it until after the age of 40. (It was diagnosed as “atypical,” meaning that I didn’t show any mannerisms common with autistics, just social awkwardness.) There is some compensation in that I am not been saddled with the horrendous costs of housing and college education that younger people have experienced, which in combination with family trust and inheritance money and a relatively frugal lifestyle and low expenses have made the lack of income more bearable. (Although I did go back to college later in life to change careers, tuition was paid for with family trust money.)

One thing that the interviewer at the autism center said about me that puzzled me for a long time was that my communication style was almost entirely verbal. I do think I use gestures, but now I don’t think that’s what she was referring to, but rather that I tend to not pick up on nonverbal signals sent by others, which I can believe. My mother sometimes remarked how I had trouble looking people in the eye (a frequent autism symptom). Much later, I read that in an interview if you have trouble looking the interviewer in the eye, they will think that you are lying—certainly not true in my case. So reading that sent a signal to me of “Don’t trust nonverbal communication.”

My work career was reasonably stable for about my first decade in the professional workforce until I was laid off from a software engineer job at Boeing in the summer of 1993. Then it all went to pieces. Following the advice given in the book What Color Is Your Parachute, I focused my search on smaller companies, working largely from a book listing high-tech companies in the region. I did get some interviews, but offers were few and far between. And a pattern started that would repeat itself multiple times over the next several years: when I did get a job, I would lose it in a matter of weeks or sometimes even days. It was over two years before I got any job with any measure of stability, and starting another pattern it was one where I was badly underpaid compared to other jobs of that type (programming), and for a time in terrible working conditions to boot. After about three years there, I was laid off, and the pattern of lengthy unemployment and lost jobs began anew. After one last job in the field where I was laid off yet again after a little over a year and confronted at the time with a hiring slump in the tech field, I decided then to go back to college and try to change careers. It would be nine years before I would finally complete that (with a couple more very poor-paying programming jobs in the interim, including one project that I ended up never being paid for at all).

I ended up with a double degree in accounting and environmental science (in 2010), and despite a GPA that earned my admission into a national business honor society, I graduated right back into unemployment. At that point, a friend told me about the state Department of Vocational Rehabilitation (DVR). Things seemed to hit bottom at one point, though, when a DVR person told me that all they would be able to help me get would be an unpaid internship or a warehouse job.

If there is any job-finding resource that gives me the willies, it’s the free-form networking event. In situations like that, where people tend to separate themselves into groups, I have frequently ended up in what I jokingly call a “group of one” and as a result, I have ended up leaving more than one of these early. But one did have a payoff. I met a Boeing accounting director there and, eventually, my DVR counselor was able to set up a meeting between the three of us (and some other Boeing personnel). And although their answer to the question of whether I had the background that they might hire me for was “no,” I did get a call from the director a short time later about a temp job there. And it would lead, eventually, to four more temp jobs at Boeing. But no permanent ones. And the employment timeline after graduation was fifteen months unemployed, followed by four months of employment, followed by eight more months unemployed (other than part-time work at one of those very poor-paying jobs), followed by ten months of employment, followed by four more months unemployed before work became somewhat more steady. But the temp jobs came with very few benefits—I didn’t get a single day of paid vacation the whole time, for example—and they didn’t give me any career progression.

Finally, after one more job paying virtually nothing, I landed a job that seemed to promise the end of my troubles, as an auditor with the federal government. By then it had been nearly a quarter century since that layoff from Boeing. And for the first couple of years, that promise did seem to be a reality. The high-water mark came when, because of a conflict-of-interest issue with a pension, I was temporarily transferred out of the office that audited Boeing to one that audited many companies in the area. The supervisor at the second office had doubts about me because the Boeing office progressed new employees much more slowly than theirs. But I won him over, so much so that he suggested I put in for a permanent transfer. But I didn’t end up doing so first because my supervisor at the Boeing office said that my chances for approval wouldn’t be good because of low seniority, and second because that second supervisor was soon rotated to work for the headquarters office.

But as seemed to inevitably happen, me and job security were soon separated again. After several months the conflict of interest was resolved and I was sent back to the Boeing office. Then a few months later, my supervisor there retired, and for the first time in over 20 years, I found myself under a supervisor with a short temper. But worse was yet to come. After several more months, I found myself put under a newly transferred supervisor with an even worse temper, and one who also would lose her temper for just about any reason at all. That is twice now that I have found myself under a supervisor like that, and both ended badly for me. All the more depressing after reading an article saying that federal jobs are as secure as they come, with only 4,000 losing their jobs out of 1.6 million over a period of several years. (My work group did seem to be an exception, as another person under the same supervisor was terminated just a few months later. But she succeeded in getting another federal job even before the termination date, while I remain unemployed.)

My newest cycle of unemployment is at 3 ½ months and counting. So far, every interview I have had has resulted in failure—if an initial interview, no second interview. If there is only one interview required, then no offer.

Why Do You #WorkItDaily?

@workitdaily Thank you Fatima for being the first to join our @tiktok social media campaign♥️♥️♥️@fatimalhusseiny We can't wait to share your story with the world! Check out our campaign to learn more! @workitdaily #workitdaily #WhyIWorkItDaily #careertiktok #careertok #jobtok #edutok #mywhy #purpose #passion #worktolive #live #life #love ♬ Epic Music(863502) - Draganov89

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6 Ways To Deal With Getting Laid Off

For almost all adults, work is one of the primary features of life. Many people devote more than 40 hours every week to their jobs, so it's not unusual for them to be stressed when they're laid off.

For most people, it's like being fired from their second home.

However, being stressed when you're fired is a double-edged sword because you need to remain relaxed when searching for your next job. Therefore, we have prepared the following tips to help you relax and de-stress when you've been laid off:

Talk To Family And Friends

Being laid off from a job that you've had for years may cause you to become angry. If you're angry about the way you were laid off, or any other aspect of your previous job, you should not keep these thoughts to yourself. Talk about this with your friends and family, and ex-colleagues, so that you can vent and let go of these emotions.

Also, take this as an opportunity to talk with old friends and rekindle old relationships. Now that you're not busy with work, you have time to catch up with old friends to help ease the stress and fill the downtime. This reconnection may also lead to networking and help you find a new job.

Pursue Your Hobbies

Young professional woman pursuing her hobby of writing after getting laid off at work

Doing what you love is one of the surest ways to relax, and there is nothing better in that respect than to pursue your hobbies.

When you were busy with work, you may not have had time to do these things, but now that you're free, you should use this time to work on your hobbies. Whether you like sailing or making miniature boats, you should do these things as a way to relax.

Exercise Daily

A group of men and women exercising in a gym

Physical exercise affects us directly by releasing endorphins in our neural system, which improve our mood and help reduce stress. Using exercise, you can also release emotions such as anger and disappointment. However, it's better to control these emotions with the following tip: meditation.

Meditate Regularly

Young professional women meditating while doing a yoga exercise

There are many different techniques of meditation, and you should choose one that best suits you. Meditation is hard to define in a few words, but we can say that meditation is reconnecting with your true self by letting go of emotions that trouble you.

It can help you subdue any anger or disappointment you may feel due to being laid off from your previous job. Even if you never saw yourself as a person who would meditate, this will give you the opportunity to reflect on yourself, relax, and try new things.

Sleep And Eat Properly

Young professional man preparing healthy meals after being laid off from his job

Food and sleep are some of the very basic requirements of a healthy body and mind.

Make sure that you're getting at least 6-8 hours of sleep every night. Take all your meals regularly, and eat nutrient-rich food rather than junk food. With proper sleep and nutrients, you are bound to feel better during the day and will be ready to take on the task of job searching with a clear mind.

Keep Yourself Entertained And Learn More

Young professional woman taking an online course after getting laid off from her job

If you take pleasure in watching movies, then you should watch your favorite movies once again. If you like to read books, then maybe you should pick a big book and immerse yourself in it.

You can also read about your hobbies and interests, and improve your body of knowledge about a subject. There are many online tutorial sites where you can learn about new topics.

Once you're laid off, stress can come in many forms. It can arise due to anger, disappointment, aggression, powerlessness, or a mixture of any of these feelings. The trick to managing these emotions is by keeping yourself busy with other activities and by seeking social support from friends and family. Meditation can also help you root out these emotions, or at least reduce them to the extent that they do not trouble you excessively.

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This article was originally published at an earlier date.

Top 2 Reasons Why You Need A LinkedIn Profile

"Do you really need a LinkedIn profile?" As a 20-year career coaching veteran, I get asked this question almost every day.

The short answer? Yes, you do need a LinkedIn profile.

Why? Well, here are two reasons why I think you should have a LinkedIn profile in 2023:

Why You Need A LinkedIn Profile

@j.t.odonnell Replying to @user30726650 2 reasons to setup a @linkedin profile in 2023. #careertok #jobtok #linkedin #linkedintips #linkedinprofile #jobs #jobsearch #joblife #careerhelp #careeradvice #career #job ♬ original sound - J.T. O'Donnell

Reason #1

First of all, 840 million people and counting now have profiles on LinkedIn, which means there's a 100% chance that somebody who works at the company that you'd like to work for someday is on LinkedIn. Now, why does that matter? Well, studies show that as much as 80% of all jobs are gotten via some form of referral. And if you've ever applied online and never heard back, you know what I'm talking about.

Applying online is the worst way to get hired. The best way to get hired is to know somebody who knows somebody who can get you in touch with a recruiter or hiring manager. If you have a LinkedIn profile, you can do that yourself. You can reach out to somebody that works at your dream company and ask, "Who's the best person to talk to about these types of jobs?"

Reason #2

The second reason you want to have a LinkedIn profile is for the purpose of background checks. Companies are going to look you up on social media. They're going to see what you're about. Having a LinkedIn profile that's very professional, that describes your skills and experience, is going to be a great way for you to rank. Your LinkedIn profile will rank when somebody searches your name based on how many keywords (skills) you include on your profile. Recruiters will be able to find you. It's simply a great way to put your best foot forward.

So for those two reasons (and for the fact that it can take you less than an hour to set up your profile), I think it's so worth it to have a LinkedIn profile. We are all businesses-of-one. We're service providers. We need to manage our careers. And if you're a purpose-driven professional who wants greater career satisfaction, you've got to own that. Why not use a free tool to have more control?

Want to learn how to correctly set up your LinkedIn profile?

Sign up for my FREE Resume & LinkedIn Bootcamp today to learn how to update your resume and LinkedIn profile the way recruiters want!

Summary Sunday: Issue #506

The labor market changes. This isn’t anything new. The majority of job seekers face the same challenges they’ve always faced. But the good news is, right now, there are lots of help and resources. This week’s Summary Sunday contains articles that will answer many of your job search questions and help you overcome some hurdles. […]

The post Summary Sunday: Issue #506 appeared first on Career Sherpa.

5 Ways To Get A Raise (Without Asking)

It's that golden moment, the one you always dream about. The moment your boss offers you a raise, and you didn't have to ask for it! It doesn't happen often unless you have something in your contract that stipulates your pay increases, or some other sort of mandated pay raise. However, for the majority, an impromptu raise is just a dream.

There are no promises to be made here. Many raises, even those you ask for, depend on a variety of factors. You have control over whether or not you deserve a raise, but not always over getting one.

Luckily, there are some things you can do that will push you closer to getting a raise, whether you ask for one or not:

1. Bring In New Business

Woman looking for a raise gets congratulated by her boss

It doesn't matter if you're in sales or not. If the company you work for isn't able to bring in new business, they aren't going to grow, and they won't be able to afford to give you a raise.

In today's business world, everyone is in sales. You are a business-of-one. You have to sell yourself, your company, your skills, and your products. If you aren't a salesperson, you may not have the know-how to follow a sale through to the end, but you can still bring in business.

For example, just because I was an accountant at Dr. Snooze mattress company doesn't mean I had less of a chance to get a raise than the people on the sales floor. I'd still get leads and find new accounts. I used excellent customer service to ensure other companies kept coming back to do business with us.

Start looking for ways to bring in new business and you'll be amazed at what you can learn.

2. Become An Expert (On Something)

Woman on a video call takes notes to be a better employee and earn a raise

This "something" should be related to your field, obviously. There's no point in learning everything there is to know about QuickBooks if you work as an account supervisor. Sure, it might occasionally come in handy, but the goal is to become a go-to person on a topic.

If someone has questions about an account, they should be coming to you, and you need to be able to answer them. It's even more impressive if you can reach out before they even realize there's an issue. Not only does that mean that you increase your customer retention, but your clients will remember that and recommend you.

3. Find A Mentor

Man finds a mentor at work

Not just any mentor. Do what you can to ensure that the mentor you choose is someone you would like to model your career after.

In today's marketplace, having a mentor that's a little bit old-fashioned (or at least respected in the industry) might be a great way to distinguish yourself. After all, careers now last about 4-5 years, instead of 40-50. You need to be on-call 24/7, but that doesn't leave you any time for a life. A mentor can help you work through the kinks and can help you to pave a path that others want to follow.

With guidance from a mentor, you'll stand out from other employees on the job, and could be next in line to get a raise.

4. Make Your Boss Look Good

Man helps his boss with something at work

There is nothing that will make your boss love you more than if you make them look good. After all, they'd probably like a raise just as much as you would, so it makes sense that they need you on their team. Stepping on their toes and making them look like they don't know what their doing isn't going to win you any favors.

When I was working at McElroy Metal, this tactic worked perfectly for me. I gave my supervisor all the credit for a huge sale I made, and he quickly became a favorite with the owner. When it was time for him to give promotions, I was the first one to be recommended.

5. Become Irreplaceable

Man gets complimented by his boss after getting a raise

The thing is, once you've made yourself irreplaceable, you can ask for pretty much whatever you want (within reason, of course). Becoming an indispensable employee involves doing what you're supposed to, plus everything listed, and then a little bit more.

After all, people who make themselves exceptional stand out for a reason. Having the perception that losing you would decrease productivity around the office and cost them money means that job security is locked in tight, and your boss will want to fight to keep you.

There is no way to promise that you'll get a raise. Much of it has to do with things you have no control over—the company's current standing, when a promotion becomes available, or the overall economics of the country.

Even if that can't be guaranteed, however, you can drastically increase your chances of getting a raise—whether you ask for one or not.

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This article was originally published at an earlier date.

Using The 2022 PMI Talent Triangle To Drive Project Success

Like most professions in the post-pandemic world, project management has undergone yet another conceptual transformation while also redefining how the projects of the future will be managed with the release of the 2022 PMI Talent Triangle.

Keeping up with these new trends will be crucial for a project manager’s success while also sounding a warning bell for companies who wish to attract top talent to manage their increasingly complex projects in a hyper-competitive landscape.

What’s New: The 2022 PMI Talent Triangle

Project management concept

Let’s face it: managing projects has never been an easy task and many of us have oftentimes felt frustrated with the limited roles yet high levels of responsibilities placed on project managers. The American comedian, Rodney Dangerfield, so eloquently coined the expression, “I can’t get no respect!” and I am quite sure that many PMs can identify very well with this statement in our misunderstood profession.

Since the advent of the project management profession in the late 1960s, the general expectation has been that project managers are everything to everyone on a project, even though the role was often considered a purely operational one (basically managing the “schedule”), with the relevant activities starting once the project award was received from the customer.

Despite this limited official level of official responsibility, the very success of the project always rested on the PM’s shoulders, hence a significant source of frustration and misalignment.

In May 2022, the Project Management Institute (PMI) finally confirmed what many of us had been preaching since the late 1990s in their release of the updated PMI Talent Triangle:

Project Managers are, in fact, business owners who need to adapt ways of working and strong business acumen to manage their projects in our increasingly complex, changing world.

This is definitely a game-changing initiative, but also a much-needed one to set companies up for better success on their customer-facing and also internal projects. It also now forces PMs to develop crisper, more well-rounded skills to be able to achieve these lofty aspirations.

PMI Talent Triangle Update | PMI

Applying The 2022 PMI Talent Triangle: Ways Of Working

Project manager attends a team meeting

The previous traditional and agile schools of thought have now evolved into a very extensive toolbox that allows PMs more flexibility when managing their projects.

It also now creates the expectation that project managers must “master as many ways of working as they can—so they can apply the right technique at the right time, delivering winning results.”

This is both exciting and challenging to apply in larger companies that must possess (or develop) a greater degree of organizational ambidexterity to survive in the long term.

Among these new tools are design thinking, transformation, data modeling, and performance management, just to name a few. These tools complement the PMBoK (Project Management Body of Knowledge) and now offer an incredibly diverse array of techniques that PMs can use to manage their projects.

Too many choices? Information overload?

So how can PMs determine the best working method for each project when there is so little time between the commercial phase and project award? For me, this is one of the primary reasons that project managers MUST be engaged even prior to the bid preparation so as to analyze the full scope and strategic importance of each project.

In this way, the work breakdown structure, or WBS (i.e., the nucleus of the project), can be customized to cover only what needs to be bid and executed. This also allows for better identification and alignment of organizational assets to be used on the project.

This is why strategic meetings with the key decision-makers and stakeholders must be held as early as possible, even at the prospect identification phase. The adept PM will develop a questionnaire to steer the conversation and arrive at the “best way” to structure both the commercial proposal and execution plan.

Applying The 2022 PMI Talent Triangle: Power Skills

Project management concept

As I have mentioned in previous articles, communication is THE most important skill for a project manager and this new pillar emphasizes an increasingly collaborative approach to leadership, to foster innovation, empathy, and ownership.

In this way, The PM empowers their team with the aim of more effective stakeholder management, now at all levels of the project, to drive change and meet project goals.

By using techniques such as neuroscience, business psychology, emotional intelligence, and brainstorming sessions, PMs of the future will be able to develop a more empathetic, humanistic approach to understanding the challenges of managing their projects as well as the needs of the ever-wider range of stakeholders to be managed.

Let’s not forget that projects are still managed by people, so understanding the human psyche, cultural differences, intergenerational preferences, and historical perspectives are major inputs that affect team performance.

We also cannot ignore global trends such as diversity and inclusion, climate change, and other geopolitical events which shape our behaviors, policies, and actions. They also challenge the PM to be an extremely adaptable, active listener.

These techniques should be on every PM's mind while conducting meetings, planning work, and interfacing with stakeholders. I find this to be very powerful in fostering creative, innovative approaches to solving problems, one of the project manager’s main functions.

As an example, I promote a cultural minute at the onset of select meetings to give team members an opportunity to share specific topics of interest. These can then be woven into the main topic of the meeting, or even specific parts of the project to enhance team engagement.

Finally, I believe this increased interpersonal skillset is quite effective in driving coaching, mentoring, and training across the project management spectrum for we all know the current challenges of retaining and attracting top talent!

Applying The 2022 PMI Talent Triangle: Business Acumen

Project management software on a laptop

From a purely operational focus to a new business owner mentality, PMs now need to understand the “macro and micro influences in their organization and industry and have the function-specific or domain-specific knowledge to make good decisions.”

I particularly love this pillar of the new PMI Talent Triangle because it really elevates the standing of the PM within an organization, while challenging the functional managers to up their games to support the key projects and initiatives of the company.

It does challenge the PM to now do their homework so that they really understand:

  • The business context of the project (organizational goals, strategy)
  • The key market drivers (regulatory, currency, geopolitical)
  • The competitive landscape (important during execution as well)
  • What success looks like (sustainability, corporate image)
  • Potential gaps to execute the work (CAPEX, OPEX, skills)

Instead of only being involved after project award, this now means early involvement of the PM during the commercial, pre-award phases of the project in order to develop better relationships with customers (and other key stakeholders), while evaluating project requirements to ensure that the project team will be able to actually execute what is being promised.

The value that a project manager brings to an organization can truly be leveraged as organizations are now seeing just how much influence a PM has throughout the project.

For example, during the execution of a project, the adept PM who applies business development or customer service techniques can gauge not only the level of customer satisfaction at any given point in time (rather than only at the end) but can also find out about competitors’ performance, opportunities to upsell by becoming aware of new project scope, other customer projects, as well as a whole host of opportunities that could arise, including innovation to respond to future trends/needs.

It also better prepares the PM during management of change (MOC) or variation order negotiations as they will have a much clearer understanding of how the original scope of the project was negotiated, thus providing important insight as to customer psychology, main decision-makers, etc. This then leads to a more consistent customer experience not to mention more sales!


I for one am extremely motivated by the release of the 2022 PMI Talent Triangle as I feel like it has finally given project managers validation in our mission to show just how much value we bring to an organization. It also keeps us relevant by responding to megatrends while providing us with a very complete toolbox to adapt our project management techniques so that we do not overkill or underkill our projects. It does challenge us to redefine what it means to be a project manager while also giving us that ever-so-important seat at the executive table.

4 Fastest-Growing Marketing Job Titles & What It Means For The Workforce

Check out the 2023 LinkedIn's Jobs on the Rise list revealing the 25 fastest-growing job titles over the past five years that just came out. Four trending marketing job titles on this list provide insights into where the workforce is headed.

4 Fastest-Growing Marketing Job Titles

Marketing professional talks during a work meeting

Growth Marketing Manager

A growth marketing manager is responsible for identifying, developing, and implementing strategies to increase a company's growth. It's a vital role because of its ability to drive sustainable and profitable growth for a company.

Content Designer

A content designer (also known as a content strategist) is responsible for creating, planning, and producing digital content that meets the needs of a target audience and supports the organization's goals. It plays a vital role in developing and delivering high-quality digital content that helps to build trust, engagement, and conversion with the target audience.

Online Campaign Manager

The online campaign manager is responsible for planning, executing, and managing online marketing campaigns that promote a company's products or services, ultimately acquiring new customers. It is vital in developing and implementing effective campaigns that drive visibility, lead generation, and sales.

Customer Marketing Manager

A customer marketing manager is responsible for developing and implementing marketing strategies and campaigns that target existing customers that drive customer retention, loyalty, and repeat sales. Companies are now more focused on customer retention and engagement in a digital world, which is a significant driver for a customer marketing manager role.

What The Top 2023 Marketing Positions Tell Us About The Future Of Work Trends

Professional looking ahead to future career/job success concept

As a 20-year brand marketing veteran, here are a few reasons why these four marketing positions are spot on for future work trends:

  • Personalization: With the increasing use of artificial intelligence and machine learning, the ability to personalize online campaigns is becoming more critical. These roles create and execute campaigns tailored to the needs and preferences of different customer segments, which can help increase engagement and conversion rates.
  • Data-driven Decision-making: These roles use data and analytics to measure the performance of online marketing campaigns and make data-driven decisions to improve performance. The ability to continuously test and optimize campaigns is critical for staying ahead of the curve in the fast-paced digital landscape.
  • Integrated Marketing: These roles work closely with other teams to understand customer behavior and trends, identify opportunities for customer retention, loyalty, and upsell, make sure campaigns are seamlessly integrated with other marketing efforts, and make data-driven decisions.
  • Continuous Learning: It's critical to stay up-to-date with online trends and best practices to ensure that the company's efforts are effective and efficient. As the digital landscape is constantly evolving, the ability to learn and adapt is a key aspect of these roles.

Pursuing a trending marketing job title can open up more career advancement opportunities and be more financially rewarding. It can also increase the chances of finding a job that is a good fit for you and that you enjoy.

How To Motivate Disengaged Teachers

During the pandemic, it was understandable that the focus for almost everybody, including educators, was on the health and well-being of friends and family. Post-pandemic, however, I’m noticing a troubling trend: some educators are still suffering from an ambition deficit when it comes to teaching.

Just the other day, for example, one teacher told me that they called out of work because the previous day there was a field trip and their feet still hurt. In professional trainings I have facilitated lately, I also have had teachers leave early because they felt “too tired” to go on. Teachers told me they were leaving; they didn’t ask. We are definitely in what Robert Glazer calls an “Ambition Recession.”

To be fair, there are many valid reasons why some teachers are apathetic and/or leaving the profession. I previously wrote about some of these reasons in my Work It Daily article "3 Reasons for the Big Quit in Teaching." Yet, if we are to help students to grow and achieve, we need to get teachers back on the school improvement bus. However, this is not just the responsibility of individual teachers. What might school and district administrators do to motivate teachers to make a positive change?

Recently, I had the chance to listen to an episode of the New Yorker Radio Hour; the theme for that episode was change. During that episode, dance choreographer Akram Khan suggested that there are four—in my opinion, interrelated—reasons why people change. While he may have been talking about re-envisioning the ballet “Giselle” for the modern stage, I believe his thoughts are relevant to those in education who are charged with motivating teachers to participate, more fully, within the teaching profession.

Teachers Will Change When They Must

Teacher helps a student

The grass is not always greener on the other side. Now that many educators have moved out of teaching roles and have taken opportunities in the private sector (particularly in EdTech), we may see a boomerang effect. There is a certain amount of financial stability as a teacher. A teacher may not be making as much money as they would like but it is a constant. In contrast, when one moves into the private sector, financial compensation can ebb and flow erratically particularly when the threat of recession looms like grey clouds on the horizon. Teachers, like anyone, might then be happy to have a job and do more to maintain it.

Teachers Will Change When They See Enough To Be Inspired

Teacher smiles at her students

Traditionally, many teachers have been isolated within the four walls of their classrooms. Most still need to find adult coverage of their classrooms to take even a short bathroom break. How then might school leaders make internal exemplars of good teaching and learning more visible across the faculty? New Beginnings Charter School, in Brooklyn, NY, for instance, produces a weekly digital staff instructional newsletter that features classroom videos of their teachers using best instructional practices. They and ITAVA, in Queens, NY, engage in lesson study and open up model classrooms for teacher intervisitation. Lesson study is not the only way to coalesce teachers around a common goal; there are many additional ways to make teacher teams impactful.

The key here is that administrators need to plan deeply; they need to develop schedules that release teachers from the chains of their classrooms so that teachers can visit other classrooms and/or participate on ongoing teacher teams. Inspiration also requires triangulation of teacher development supports. For example, instructional coaches might consider referencing support materials/exemplars of best practice, provided in digital newsletters, during ongoing coaching feedback conversations. Help teachers become aware of where they can go for resources to improve their teaching craft and have multiple pathways for teachers to get there.

Teachers Will Change When They Learn Enough To Want It

Teacher educates her students on technology

When I worked with the Cristo Rey School Network, we were interested in learning how best to develop internal tutoring programs that would well serve students and prevent their exit due to poor academic performance. One of the most powerful tools we had in replicating a quality tutoring program, across the network, was the ability to draw upon the expertise of one of our schools that already had such a program in place. Providing a space for all our school leaders, and teachers involved in the tutoring of our students, to engage in problem of practice protocols proved pivotal for the replication of this one school’s tutoring model across multiple school sites. As our school leaders and teachers learned more about what already was working in-house, the enthusiasm to replicate said practices was infectious.

Networked learning can be internal—as in the case of Cristo Rey above—and/or external. The Canopy Project, a joint project between Transcend Education and CRPE, has, for example, over 200 member/school organizations interested in building transformative education environments focused on equity. It aims to do this by collaborating, not competing, on the development of best school design. How might school leaders include more teachers within internal and/or external networks of practice? The models for learning networks are out there.

Teachers Will Change When They Receive Enough To Be Able

Teacher educates his students on a new concept

Asked another way, are administrators and/or instructional coaches giving enough so that teachers develop efficacy? I’ve written elsewhere on how we might say that student learning is at the core of our work as educators but, in reality, this is not evident when we, as managers of learning, make time for everything but instructional observation and teacher coaching. Therefore, administrators would do well in developing a standing weekly schedule for themselves that prioritizes both informal classroom observations and feedback/coaching sessions with each teacher on staff. Move operational tasks to when instructional time is over for the day. Paul Bambrick-Santoyo discusses this, in great detail, in his book Leverage Leadership.

Kim Marshall further suggests that administrators, during mini observations, not write notes. Rather, later in the day, administrators might use a one-page staff list to record the day, date, and most relevant points from each visit. Later still, they can add a checkmark when feedback has been given to the observed teacher. Further, share anonymous instructional data, across classrooms, with teaching staff. Help teachers to understand why certain instructional priorities exist and solicit teacher participation in responding to the data.

If you would like additional ideas on how to impact student lives without sacrificing your own, and have a life teaching, check out my quick hack teaching courses here. You can also reach me on LinkedIn.

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