Executive Spotlight: How To Identify Your Company’s Target Audience April 12, 2023 One of the most important things a company can do to ensure its success is to accurately identify its target audience. Your target audience is...
4 Easy Steps To Speed Up Your Job Search December 7, 2022 I got an email yesterday from a client wanting to know if I had any job search tips. Unfortunately, he had been recently laid off...
The High Cost Of Not Knowing Your Target Audience November 22, 2021January 4, 2022 $37 billion is wasted in ads that fail to engage target audiences every year. Do you want to continue wasting money attracting consumers who aren’t…