In almost every office, there are “lucky” employees given formidable projects like setting up a new department or coming up with strategies for rebranding the...
Brand pillars are the foundation of your brand and contribute to your overall brand DNA. There are five pillars: purpose, positioning, perception, personality, and promotion....
Itâs exciting, no doubt about it. Your expertise, hard work, and perseverance paid off. You got the big promotion you were working toward. Then, along...