5 Steps To Present Your Best Self During An Interview

5 Steps To Present Your Best Self During An Interview

If you needed to convince someone that Girl Scout Cookies are delicious or that rainbows are really beautiful, you’d have to first know what the cookies taste like and what rainbows look like—right? The same applies when it’s time for you to sell yourself in an interview to strangers.


In a job interview, you need to know where you’ve been, what you’ve accomplished, and where you’re headed.

On the one hand, that might sound really simple. They are your experiences, so you would be the best one to know how far you’ve come. Yet how many times do we easily forget by Monday what we just did on Saturday and Sunday? How often do we make the same mistakes over and over because we failed to assess our experiences and extract the lessons learned so we don’t repeat those mistakes?

These things happen often, only to leave us stumped and running in circles. The same thing can happen in a job interview if we don’t take the time beforehand to really understand our past and know what we have to offer in the future.

Preparing for an interview is crucial to ensuring that you come across as a competent potential employee. You need to be able to recount your previous work experiences as if they were yesterday. You need to be able to tell a future employer what you’re good at; they aren’t going to know yet, so you need to be able to tell them. You need to be able to show them that you think about the future and have goals and aspirations you’re working towards. All of this requires you, the applicant, the interviewee, to know yourself first.

Below are some simple steps every job seeker should take before each interview to ensure they present their best self in the most confident way:

1. Review Your Past

  • Where have you worked?
  • What positions did you hold?
  • How long were you in those positions?
  • What unique responsibilities, experiences, or opportunities were you given in these positions?
  • Ultimately, what did you learn from all of these?

2. Assess Your Present

Man presenting to his colleagues at during a work meeting

  • What is your current position?
  • What are your current responsibilities?
  • What are you doing now to improve yourself?
  • If you were laid off or took a voluntary hiatus, how are you utilizing that time to your advantage?

3. Envision Your Future

Woman shakes the hand of the hiring manger before a job interview

  • What are your goals?
  • Do you plan to pursue more education?
  • Would you ultimately like to achieve a leadership role in the new organization?
  • What ideas might you have to propel the industry forward?

4. Know Who You Are

Man on laptop checks his phone before a job interview

In addition to steps 1-3, know what you are good at and where you could stand to use improvement. Be confident (not cocky) when you tell the interviewers what your strengths and weaknesses are.

What current skills do you have that would easily crossover into a new role or industry? These are your transferable skills. Don’t underestimate their value in your job interview.

5. Practice

Two colleagues smile after a mock interview

Practice telling your stories. Which words sound good when you say them? Which words don’t? What key elements do you want the employer to know and which are irrelevant? Be able to tell a story, hit all the key points, and don’t bore the interviewer(s) in the process.

Have a friend conduct a mock interview with you so you get practice in front of another person. One caveat: don’t memorize anything. Just know what information you’d like to share and how you’d like to share it when the opportunity arises.

Remember, in the end, you are the one who needs or wants the job. As unique as you are, the employer can easily find another person who will perform the same tasks.

By knowing who you are, you will be more readily able to express to the interviewer what you as a unique individual have to offer and why they need to hire you. By embracing all of who you are before the interview, you will have the tools you need to settle into a place of confidence. When you exude this confidence and sense of knowing who you are, you’ll present the image of an articulate, focused, and self-aware individual who employers will want to have on their team.

Now, who are you?

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This article was originally published at an earlier date.

3 BIG Resume Mistakes (That Are Easy To Fix)

3 BIG Resume Mistakes (That Are Easy To Fix)

When you’re looking for a new job, your resume is your calling card. It’s often the first time a potential employer gets to meet you. Obviously, you want to make a good first impression. This means you don’t want a resume that leaves potential employers shaking their heads.


When most people think of mistakes, they think of misspelled words, poor formatting, and typos. These things are easy to avoid by proofreading your documents thoroughly. But there are other resume mistakes that you probably don’t realize you’re making. These mistakes can look pretty careless, but they are easy to fix if you spot them before it’s too late.

Here are three of the biggest resume mistakes:

Inconsistencies

The first thing a recruiter is likely to do after receiving your resume is to check you out on LinkedIn. This is often when inconsistencies crop up because the information on your resume might not match the information on your LinkedIn profile. This is not to say that your resume and LinkedIn profile should be mirror images. But they should match when it comes to current and past employers, job titles, and dates of employment.

Unfortunately, when candidates prepare a resume they often “lump” all their work at an employer under their current (and likely most prestigious) title. This is bad for two reasons. First, it fails to show career advancement. Second, it makes employers wonder what other inaccuracies they may find.

Incomplete Contact Information

Man on laptop finds contact information to put on his resume

This may seem like a no-brainer, but some people are so focused on the meat of their resume that they forget to include their contact info. When you’re looking for a job, it’s important to make it easy for interested parties to contact you. Some recruiters prefer to contact candidates via email. Others would rather just call.

Of course, if they really want to contact you it’s not impossible to find your phone number or email address. But why would you want to make a potential employer jump through hoops? Be respectful of the preferred communication styles of others by providing complete contact information. While you’re at it, put your LinkedIn URL on your resume, too.

Irrelevant Information

Woman reads her resume on her laptop

Resumes that highlight outside activities that directly contradict a candidate’s job aspirations are just a waste of valuable space! Think an accountant with a side business designing jewelry. Or resumes that include sports activities, like being on the soccer team, when the candidate graduated 15 years ago. While you’re at it, unless you graduated in the last five years, there’s no reason to include graduation dates or your GPA.

Besides being irrelevant, including a few lines about leading your college team to victory (unless you’re a recent grad) takes up valuable space that could be used to focus on your skills and achievements—things employers actually care about!

Your resume needs to make a good first impression, one that will make a recruiter or hiring manager want to learn more and possibly contact you for an interview. Don’t waste space with irrelevant information. Don’t confuse them with inconsistencies or make them go into detective mode to find you. Begin your relationship with a potential employer as the candidate to beat.

Need more help with your job search?

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This article was originally published at an earlier date.

Young And Unemployed? 3 Reasons Why You’re Not Getting Hired

Young And Unemployed? 3 Reasons Why You’re Not Getting Hired

If you’re a recent college graduate and you’re unemployed, you might have an idea of what we’re about to talk about.


You’ve spent four years of your life hitting the books, getting good grades, participating in relevant extra-curricular activities, and maybe even juggling a part-time job in between. You’ve worked really hard for your degree and you’ve been told time and time again that a degree is essential to finding employment in today’s competitive job market.

So, why are you not getting hired?

First of all, you’re not alone. Though the unemployment rate has slowly declined for bachelor’s degree owners, it’s still lagging. For that reason, the competition is fiercer than ever. This means you really have to re-evaluate your job search strategy.

Here are some reasons why you might not be getting hired as a recent college graduate:

Your Resume Isn’t Job-Specific

While it’s good to have a strong resume with all of your professional skill sets, your resume can become generic when all you do is send the same resume to every open position you find.

Take the time to rewrite your resume on multiple occasions and use specific keywords that are in the job description.

According to an article on the Job Center of Wisconsin website, gathering information specific to the job you are applying for and matching it with your experience on your resume is what makes a good resume. You have to “think like an employer,” the article states, and “do not give unrelated or negative information.”

You’re Not Applying For Jobs That Are Specific To Your Skills

Stressed young professional/recent college grad on laptop tries to find a job while unemployed

You have every reason to apply for every job in sight. However, it doesn’t do you any favors when you apply for every single job you see and send the same resume to each one.

Apply for the jobs you want and are qualified for. After all, it’s what you studied for.

Try to make a list of potential places you’d like to work for (your interview bucket list) and target those companies any way you can. Use social media sites like LinkedIn to find people you can network with, and keep an eye out for any open positions. You have a better chance of getting hired at a job where your skills are relevant than at a job you’re 100% unqualified for.

You Don’t Take Your Social Media Profiles Seriously

Happy young woman looking at her social media profiles on her phone

According to an article on the Undercover Recruiter, a survey of 300 professionals by Reppler found that “hirers are using social networks to screen job applicants.” This means you should clean up your Facebook, Instagram, and TikTok profiles to present a more positive, but more importantly, professional image of yourself.

It might be in your best interest not to post that picture of you doing a keg stand as your default, or post about how you hate looking for jobs because you’d rather be partying with your friends.

We understand how difficult it is for recent college grads and young professionals to find a job right now. By following these tips, you’ll shorten your job search and get hired quicker than your peers.

Need more help with your job search?

Become a member to learn how to land a job and UNLEASH your true potential to get what you want from work!

This article was originally published at an earlier date.

How To Ask About Work-Life Balance In A Job Interview

How To Ask About Work-Life Balance In A Job Interview

As a career coaching veteran for over 20 years, many professionals have sought my advice on how to ask about work-life balance in a job interview. It’s a difficult question to ask without it being a red flag. Still, there’s definitely a way you can find this information out in a job interview.


Asking about work-life balance in a job interview starts with using emotional intelligence to avoid being overly blunt. You also don’t want this to be the first question you ask in a job interview.

When a hiring manager asks, “Do you have any questions for us?” at the end of a job interview, the very first question you ask says a lot about you.

I’ll give you an example. I was hiring for my company at one point, and I had two candidates. The first candidate came in and when I said, “Do you have any questions for me?” she replied, “Yeah, what’s it pay?” Meanwhile, the pay was posted in the job description. So that told me the only thing she cared about was the money.

The second candidate came in and when I said, “Do you have any questions for me?” she said, “Yes, can you tell me how this job will impact the success of the organization as a whole? How will I know that I’m doing a good job?” This was a very thoughtful question. I knew she wanted to understand how to create value so she could be successful. It was also a strategic question on her part. But I loved it.

Best Interview Questions To Ask To Learn About A Company’s Work-Life Balance

When it’s your turn to ask questions in a job interview, after you’ve asked a few strategic questions, you would transition to asking about the company’s work-life balance. Here are some great examples of questions you could ask the hiring manager:

  • Can you tell me about your company’s strategies for work-life balance?
  • Can you give me some examples of how the company ensures work-life balance?
  • Can you tell me the company’s policies on working outside the normal hours? For example, will I be expected to work nights or weekends? Can you walk me through those expectations?

These are totally fair, positive questions to ask on the subject of work-life balance. By asking these questions, you’re making the assumption that they support work-life balance and giving them the opportunity to elaborate.

Now, the hiring manager can say whatever they want. They could lie to you in this interview. So my advice is if you get a lot further along in the process and you’re still wondering about work-life balance, ask to speak to a peer. This is especially true if you get the job offer and you haven’t met any of your potential co-workers. You can say, “I’m really excited about this job and I want to accept on the spot. But I was hoping to talk to somebody who would be my peer and also just get a sense of the job from them.” That way, you can talk to a potential co-worker and ask them:

  • Can you tell me about work-life balance here?
  • Do you find yourself having to work nights or weekends very often? If so, what are the circumstances?
  • What can I expect at this job?

That peer can be more forthcoming with you. And if they’re not forthcoming, you can usually read people and tell if they’re hiding something or not being honest.

So find the right spot to ask about work-life balance in the interview. Frame your questions in a way that isn’t too negative. Most importantly, if you’re still not getting the right vibe, ask to meet other people in the organization. Ask to meet your peers, and then ask them those same questions and pay attention to how they respond. This is how we start to look under the hood of a company to figure out what’s going on.

Finally, there are websites you can go to that have anonymous reviews of companies and what it’s like to work there. Make sure you visit those as well. Do your homework. Be careful. You don’t want to be sucked into a bad job where it’s not what you expected it to be. So make sure you research the company beforehand and ask about work-life balance in your job interview—the right way.

Good luck, and go get ’em!

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3 Reasons Why Your Resume Isn’t Working

3 Reasons Why Your Resume Isn’t Working

You’ve been applying for jobs every day, but you feel stuck. Your job search isn’t going anywhere. You submit job applications but never hear back from employers. Why aren’t you getting interviews? What are you doing wrong? Is it your resume?


Chances are, your resume is to blame.

It’s very easy for job seekers to make common mistakes on their resume, unknowingly making it harder for them to get their job application in front of the hiring manager. Can your resume get past the ATS? Will your resume stand out to hiring managers in those first few seconds?

Fortunately, there are a few things you can do to prevent your resume from getting tossed. Here are three reasons why your resume isn’t working, and how to fix them:

1. You Don’t Have Enough Keywords

Most companies use applicant tracking systems (ATS) to sort through all of the resumes they receive for their job postings. One of the ways they determine which job candidates are qualified for a specific job is by looking at the keywords they’ve included on their resume.

How many keywords on your resume match the keywords in the job description? If you don’t have enough of the right keywords on your resume, you’ll get screened out of the hiring process by the ATS. This means your resume will get tossed without it ever crossing the hiring manager’s desk.

If you’re not getting contacted by employers, not having enough keywords (or the right keywords) on your resume could be the reason why.

The Solution: Include keywords from the job description on your resume. What skills, technologies, and experience are employers looking for? How many of these skills do you possess? Are you familiar with any of the technologies/software you’d be using on the job? Do you have the right kind of experience?

Once you identify what you need for the position you want to apply for, make sure you customize your resume for that specific job so you give yourself the best possible chance to get past the ATS and impress hiring managers. List relevant skills in the top fold of your resume (avoid keyword stuffing) and be sure to use the terms mentioned in the job description on your resume, if applicable.

2. You’re Using An Outdated Resume Format

Woman on laptop realizes her resume isn't working

Another reason why your resume might not be working is because you’re using an outdated resume format. Similar to the first reason, your resume format could be preventing the ATS from effectively reviewing the information on your resume. But if your resume does get past the ATS with an outdated format, hiring managers could still take a look at your resume, see that it’s outdated and hard to read, and then decide to toss your resume because you didn’t make it easy for them to get the information they need about you.

With an outdated resume format, you also run the risk of looking old and out of touch, which won’t help your case if you’re already worried about age discrimination.

If your resume isn’t easy to read and it doesn’t stand out to hiring managers in the first few seconds it’s getting reviewed, you won’t get contacted. Employers simply won’t be able to determine whether you’re qualified for the job or not because you didn’t make it easy for them to find that information.

The Solution: To ensure your resume gets past the ATS and stands out to hiring managers, use an updated resume format. Pay attention to how you’re formatting each section of your resume and make sure the formatting is consistent throughout the document. Focus on using bullet points in your “Work History” section, delete lengthy paragraphs, and don’t force your resume onto one page. This will help you make sure there’s enough white space on your resume so it’s easier to read.

When in doubt, a simple, clean resume format is the best option.

3. You Aren’t Quantifying Your Work Experience

Woman on laptop frustrated and thinks that her resume isn't working

Let’s assume you had enough keywords on your resume that it got past the ATS. Let’s also assume you used an updated resume format. Now that your resume is in the hiring manager’s hands, and all the information on it is easy to read, how are you standing out from the competition? Does your work experience prove that you’d be a valuable employee? What is the service you provide as a business-of-one? What is your specialty? Do you get results? What have you accomplished?

If you’re not quantifying your work experience on your resume, you’re going to have a harder time impressing hiring managers. Quantifiable information allows hiring managers to measure the degree of knowledge and skills you have to offer. It’s a way to inform them about what and how much you can bring to the table.

The Solution: Learn how to quantify your work experience on your resume. Think about what you’ve accomplished in your career. Look at the bullet points in the “Work History” section of your resume and try to include at least one number for each.

Including numbers on your resume not only shows hiring managers what you can do, but they also help your resume stand out since numbers break up text and grab peoples’ attention. If you can’t quantify something, it doesn’t belong on your resume.

As a job seeker, nothing is more frustrating than spending hours applying for jobs only to never hear back from employers. If your resume isn’t working, it’s probably due to one (or more) of the reasons above. Follow our tips so you can avoid these resume mistakes and finally land the job you want!

Need more help with your job search?

Become a member to learn how to land a job and UNLEASH your true potential to get what you want from work!

This article was originally published at an earlier date.

9 Nursing Skills Every Practitioner Needs To Be Successful

9 Nursing Skills Every Practitioner Needs To Be Successful

Nursing is one of the most demanding careers to go into, but it’s also one of the most rewarding. It’s also a career that’s expected to see a lot of growth by 2032, which means more nursing jobs will be created to meet the increase in demand.

In addition to having solid health care skills, those who succeed in the nursing profession possess unique qualities of character and spirit.


These are nine personal attributes every nurse needs to provide the best possible patient care:

1. Compassion

A nurse must be drawn to caring for the sick and injured. This includes having empathy for the pain and suffering of patients, as well as a strong desire to make the hospital experience as positive as possible.

2. Communication

Nurse takes care of her patient

Since a nurse is often a patient’s advocate as well as a link between family members and hospital staff, the ability to effectively speak and listen is critically important. Nurses in the research and education sectors also must be able to communicate and collaborate effectively.

3. Ethics

Nurse helps a man with a walker

A nurse needs a solid framework of ethics that will guide personal and professional conduct. This framework should include a commitment to humanitarian service and concern for the dignity of all patients.

4. Critical Thinking

Nurse talks to a doctor at a hospital

Nurses are faced with important choices on a daily basis and must be able to use critical thinking to aid in decision-making. Furthermore, nurses who are involved in policy-making need critical thinking in order to successfully improve health care for all members of society.

5. Attention To Detail

Nurse takes a patient's blood pressure

A nurse’s actions on the job can have far-reaching consequences. Whether you’re a family nurse practitioner or nurse midwife, even the smallest mistake may have tragic results. Therefore, strict attention to detail must be second nature for a nurse.

6. Confidence

Nurse/doctor/healthcare professional talks to a patient

Nurses must be confident they have the skills and knowledge to provide the best possible care. They must be able to work independently with little supervision, knowing they will get the job done. Self-doubt can be dangerous when a nurse is faced with a critical situation.

7. Adaptability

Nurse talks to a doctor about a patient

Flexibility and the ability to adapt are especially important for nurses. Like doctors, nurses are often required to work long hours. They must also deal with fluctuating schedules. As a result, the ability to cope with long days becomes paramount.

8. Stamina

Nurse transports a patient in a wheelchair

Nursing is a demanding profession that requires physical, mental, and emotional strength. An effective nurse needs a high energy level and a healthy lifestyle in order to succeed.

9. Commitment To Development

Nurse talks to patient and her family

Healthcare is a dynamic field. In order to stay current, a successful nurse is dedicated to continuing education and participation in professional organizations.

A nurse must have key skills to be successful on the job. If you have the nine skills mentioned above, it may be time to give a nursing career some serious thought.

For more information on what a day on the job is like for a registered nurse, check out this career interview.

If you’re considering changing your career to nursing, or are thinking about pursuing a job totally different from the one you have, here’s how to get hired when changing careers.

And if you need help with your job search, become a Work It Daily member today!

This article was originally published at an earlier date and was written by Social Media Outreach Coordinator Erica Moss on behalf of Work It DAILY-Approved Partner, 2tor. An education technology company that partners with institutions of higher education such as Georgetown University to deliver their online Masters in Nursing degree. Now you know if you have the essential nursing skills to be a practitioner.

5 Steps To Present Your Best Self During An Interview

How To Overcome Your Job Search Fears Just In Time For Halloween

The thought of conducting a job search right now is probably very intimidating for most professionals—and a little frightening. While there are many things that could be scaring you about your job search, you can’t let those fears impact your career, especially when you can easily overcome them with the right tools, tips, and strategies.


If the phrase “looking for a job” strikes fear into your heart, don’t worry. Here’s how to overcome your job search fears this fall, just in time for Halloween!

Fear #1: Employers Won’t Call You Back

You’re putting so much time and effort into your job search, but what if employers never call you back? This is a common fear for many professionals, and for good reason.

A lot of job seekers do spend hours a day applying for jobs only to never hear back from employers. There are a few reasons why this might be happening: your resume didn’t make it past the ATS, your cover letter didn’t stand out to hiring managers, and/or you didn’t adequately market your skills and experience to employers or demonstrate your value as a business-of-one.

How To Overcome This Fear:

Fear #2: You’ll Bomb The Job Interview

Woman is stressed as she waits for her job interview

This is a fear that probably keeps you up at night. You’ve finally found a job you like and landed an interview with the company. But what if you bomb the job interview? What if you ruin your chances of getting a job offer?

Confidence is key in a job interview, and you can’t be confident without proper interview preparation.

How To Overcome This Fear:

Fear #3: You’ll Accept The Wrong Job Offer

Job seeker on laptop dealing with job search fears

If you’ve been looking for a job for a while, you might feel desperate. This puts you in a vulnerable spot, but you should avoid settling for a job if you can.

On the flip side, you might have multiple job offers and need to decide which one is right for you. Do you feel empowered to make the right decision?

How To Overcome This Fear:

By following the tips above, you’ll successfully overcome any job search fears you may have, and you’ll realize the job search isn’t as scary as it seems!

Need more help with your job search?

Become a member to learn how to land a job and UNLEASH your true potential to get what you want from work!

This article was originally published at an earlier date.

This 1 Mistake Could Make Your Job Search Last 6+ Months

This 1 Mistake Could Make Your Job Search Last 6+ Months

The most common mistake I see people make after a few weeks or a month of job search is they turn inward. What do I mean by that? Well, the job search already feels really stressful to people, so you muster up the energy, you take time out of your schedule to do something you’re not really excited about, and you start putting yourself out there…only to get nothing back.


You apply for jobs. You don’t hear back. You’re not seeing the traction. So you turn inward. You go, “What’s wrong with me? What am I doing wrong? How can I fix this?”

If you could fix this yourself, you would—and you know that.

There’s this internal struggle that go on. There’s a fear. There’s a confusion. We turn inward. It is literally the worst thing you can do. And let me tell you why…

Turning Inward Will Make Your Job Search Longer

You’re going to keep turning inward, and you’re probably going to do that for another five months. I know this because the natural mark (we have studied this at Work It DAILY) where people finally break down and reach out for help is six months.

It’ll probably take you six months of job search failure before you’ll stop turning inward and having this internal struggle and say to yourself, “I need some help.”

Now, the sad part about this is a lot of people swing completely in the other direction because, for those six months, you were doing it by yourself, so now you think the answer is to have it done for you. Therefore, you might overpay to have your resume or LinkedIn profile written, only for that to not work either.

You see, in order for you to really solve your problem, you’re going to need to learn a few things to get the results you want in your job search, and they’re going to need to be slightly customized for your situation. The better solution is to get some help from a career coach who will do it with you.

A career coach is going to teach you what you need to do in order to land that job. You don’t learn these things in school, so you’re going to want that help. And this is knowledge no one can ever take away from you. As you learn these things, it’ll just make you a better job seeker. And every job is temporary, so you’re probably going have to do this at least one or two more times in your life, so why not learn it now?

Stop turning inward. It’s time to get some help so you don’t waste six months of your life not getting the results you’re looking for.

The number one thing people say to me when they join Work It DAILY is, “Why didn’t I do this sooner?” So don’t be one of those people, okay? Get some help. You don’t have to go it alone.

Check out my affordable career coaching options here.

Good luck, and go get ’em!

How To Handle Curveball Interview Questions

How To Handle Curveball Interview Questions

What’s the one piece of advice given over and over to interviewees? Prepare. Research the company, research the role, take time to analyze what’s going to be required of you, and take time to assess your own abilities.


That’s the advice that Direct Line Group Careers gives to its applicants on their insurance jobs site. So, what do you do when you take this sound advice, but mid-way through a promising interview situation you’re thrown a question that you couldn’t possibly have prepared for?

Tough interview questions are becoming more popular for interviewers to gauge how adept a candidate is at thinking on their feet. Without their prepared answers to fall back on, how an interviewee reacts to a question that seems utterly random can be revealing.

The good news? If you’re applying for a role that you have a lot of passion for, in an area where you’re naturally talented or well-practiced (without necessarily having direct working experience), these questions are a great way to show off your abilities. The bad news? There’s not much you can do to practice for a question that’s deliberately obscure. But that’s not to say it’s completely impossible—after all, the purpose of any interview is to see how good a fit you are for the role and the company.

So, however wacky the question is, the recruiter will probably be hoping for you to consider the context in which it’s being asked when it comes to your answer. That means if you’ve researched the role you’re applying for and know what is going to be expected of you, chances are you’ll have a good idea of the type of logic and thought process they’re looking for when you make your reply.

Below are a few genuine curveball questions that have been asked in interview situations; while none of them have a necessarily right or wrong response, they’ll often fit into fields of purpose. One way to prepare for curveball interview questions is to get used to looking for what the intention is behind the weirdness!

Curveball Interview Questions

  • “Name five uses of a stapler without staples.”
  • “What do you think of garden gnomes?”

What they’re really asking: Are you creative? Can you see the bigger picture, or are you focused on the detail? Are you happy to improvise, and are you a good communicator?

  • “Given 20 light bulbs (which break at a certain height), and a building with 100 floors, how do you determine the height at which the bulb breaks?”
  • “Out of 25 horses, pick the fastest three horses. In each race, only five horses can run at the same time. What is the minimum number of races required?”

What they’re really asking: Are you logical? Do you have a good knowledge of probability and equations? Can you figure out an effective method for solving problems and assess its viability?

  • “How would you weigh an elephant?”
  • “If you were shrunk to the size of a pencil and put in a blender, how would you get out?”

What they’re really asking: How creative are you when it comes to problem-solving? Do you have an eye for important details? How do you improvise under pressure?

What Are All The Questions Really Asking?

Job candidate interviews for an open position

They’re all challenges: challenges to normal interview structure, challenges to your ability to think on your feet, and logical challenges that reveal your thought process. Most importantly, don’t see a curveball question as an attempt to trip you up: see it as an opportunity to show that you relish a challenge.

Need more help with your job search?

Become a member to learn how to land a job and UNLEASH your true potential to get what you want from work!

This article was originally published at an earlier date.

5 Steps To A Powerful Personal Brand On Your Executive Resume

5 Steps To A Powerful Personal Brand On Your Executive Resume

You’ve certainly heard that using a powerful personal brand message will make your executive resume a compelling read—and help you gain traction in your job search. But how do you go about defining and capturing your brand?


Intensive processes, such as the 360 Reach Personal Branding exercise, can often help pinpoint your brand elements and strengths. However, you can conduct your own research and analysis to create a compelling message suitable for your executive resume.

While pinpointing your own personal brand (and writing a compelling executive resume from it) may seem daunting, you can break the process into these manageable steps:

1. Reflect On Your Leadership Value-Add

One of the easiest ways to encapsulate your message of ROI is by taking stock of how you solve problems and deal with obstacles at an executive level. If you’re having difficulty expressing your value proposition, try creating a list of your top 10 career achievements—the ones that have become your signature accomplishments over the years. (Think of it as your top 10 hits—the ones you’ve always thought of as defining your career and its trajectory.)

Any of the following can make your top 10 hits:

  • Turnarounds (at a team, division, or company level)
  • New sources of revenue
  • Cost-cutting methods
  • Additional sales and distribution channels
  • New products or markets
  • Speed and agility in delivering results

Next, write STAR (Situation or Task, Action, Result) stories for each top achievement, remembering to set the stage for each story by looking at the situation first, then your actions, and lastly, the outcome. J.T. O’Donnell, founder and CEO of Work It DAILY, also recommends the “Experience + Learn + Grow” model to formulate stories for employers. While tedious work, you’ll benefit from having this collection of powerful anecdotes in your job search.

2. Analyze And Leverage Feedback From Throughout Your Executive Career

Executive leveraging feedback from coworkers for resume and personal brand

Consider your reputation at work, influence on others, and leadership style (all critical components of an effective executive resume). Are you known as the go-to leader who builds consensus when negotiations are at a standstill? Have you become a turnaround leader capable of righting the ship? Chances are that you’ve carved out a unique niche—and prospective employers need to know this about you!

Take the time to gather information from those affected by your work:

  • Analyze your impact on subordinates. Do you often mentor your teams into company or industry leaders?
  • Look at those you’ve influenced, such as vendors or colleagues. Have they adopted your methods or commended you on your effectiveness?
  • Assess your impact on the executive team and board. Do you build the business case and buy-in that lead your CEO to issue changes in strategy?

Now, assemble testimonials and feedback from credible sources, such as performance reviews, LinkedIn recommendations, letters of reference, or other kudos (even informal email messages). Create STAR stories from this data, and consider including a snippet or quote in your executive resume for additional reinforcement.

3. Include Tactical Details And Scope

Job seeker on laptop creating a detailed executive resume

Executive resumes aren’t just high-level lists of achievements. To be truly compelling, the scope and reference points from your work need to be included as supporting details.

Consider pulling in specifics from among the following components of each job:

  • Size of budgets managed—both department and project-level
  • Cost-saving figures that show the result of new processes or negotiations
  • Numbers of employees managed, both directly and in matrixed organizations
  • Comparisons that show progression (such as year-over-year increases in market share)

What these details will do for your executive resume is help round out your story, showing how your authority and impact have increased at each progressive step of your career. It’s all about the numbers!

4. Look To Others For Comparison

Woman talks to her coworker for help with building her personal brand on her resume

You may have started to look at the data for your executive resume with a critical eye. What if it isn’t good enough to vault you to the next level in your career? How will employers know you’ve led significant change if there are minimal cost or profit results to report?

One of the best ways to distinguish yourself from the competition is to look precisely at them and gauge the difference based on context.

Here’s how to weigh your competitive differentiators:

  • Analyze what would have happened at previous employers if you hadn’t worked there. Would the company or division have floundered? Is it possible employees stayed only because of your influence?
  • Look at what took place against the backdrop of the economy or industry challenges. For example, did your efforts keep the company afloat—even if they didn’t realize the same level of profits—because of actions that counteracted the downturn?
  • Take note of what occurred at competing companies. Were you maintaining operations while your competitors went out of business?

These sure signs of effectiveness will help add a twist to your STAR stories—emphasizing your ability to take on and overcome challenges that others failed to achieve.

5. Build Brand And Achievement Statements To Use Throughout Your Resume

Hiring manager on laptop reads an executive resume

Now that you’ve collected all this data, what’s the next step? Pulling it together into a cohesive story, of course.

Here’s where the stories you’ve built will serve as key components of your brand message and can be used in various places within your executive resume:

  • Ensure your STAR stories are in manageable form, using bullet points that take up two lines or less for use on your executive resume.
  • Distill your most prominent STAR stories into a simple message. As an example, an EVP of marketing who launched new products could note “carving a profitable new industry niche” as a statement of brand value.
  • Look at executive resume examples for inspiration.
Undertaking these steps is, of course, a time-consuming exercise in exploring your achievements and examining your brand. However, it will pay off in a cohesive message of value to employers—and help them see the value in bringing you in for a choice executive role.

Need more help with your job search?

Become a member to learn how to land a job and UNLEASH your true potential to get what you want from work!

This article was originally published at an earlier date.

5 Steps To Present Your Best Self During An Interview

3 Things To “Listen” For During Job Interviews

Like any other conversation, a job interview is a two-way street. It’s as much about how well you listen as it is about what you say. And there’s more to listening than simply hearing another person’s words.


How interviewers sit, how they ask their questions, and what they do while listening to your answers can tell you an awful lot about the direction the interview is taking.

Of course, during a job interview, the hiring manager is in the driver’s seat, so it’s critical that you’re able to read their cues. There are some general ways to figure out whether someone’s paying attention to you or not. Are they making eye contact? Leaning forward as you speak? Nodding their head? All good things. But often the message someone conveys is contained in ways that are more subtle.

Here are three things to “listen” for during the job interview…

Listen For The Hidden Question

Interesting woman smiles and listens during a job interview

No job interview question is simple. In every case, the employer is looking not only for insights into your skills and experience, but also for hints about how your thought process works, how committed you’ll be to your job, and how well you’ll fit into the company’s culture. Keep that in mind as you listen to each question.

If a hiring manager asks you to describe a time you met an aggressive deadline, for instance, they’re also trying to get a feel for how well you work under pressure and how you work with others under less-than-ideal circumstances. It’s not simply a question about nuts and bolts.

So, don’t limit your answer to the obvious. Remember that during job interviews, explaining how you got to a particular point can be as important as showing that you got there in the first place.

Listen To Get Their Attention

Young woman listens attentively during a job interview

Obviously, you want to keep the manager’s attention during the job interview. Even if they’re one of those people who constantly check their cell phone while they talk, you can pick up hints about whether they’re engaged in the conversation.

The most obvious clue is whether they’re doing more than simply asking questions. A true dialogue is more than a Q&A. It involves stories, comments, and answers—from both sides.

If the hiring manager seems to be following a script, break up his or her routine by asking questions yourself. For example, after answering that query about meeting deadlines, ask if the hiring manager’s ever been in a similar situation, or whether you can expect to face tight deadlines as a part of the job at his company. If they ask for your opinion on a recent industry news event, inquire about their views after you’ve given them your own.

You want the interview to be a true conversation. A hiring manager is more apt to remember the candidate they engaged with than those who simply allowed themselves to be led through their checklist of questions.

Listen To Keep Them Focused

Pay attention to signs that you’re losing your audience whenever you need more than a few sentences to answer a question. Some clues are obvious. The hiring manager’s eyes may wander, for example. Others are more subtle. Someone who’s been sitting forward may shift and begin rubbing the arm of their chair with their fingers.

Picking up on someone’s wandering attention will depend a lot on how well you read them. People differ, after all. A hiring manager who’s comfortable multitasking may be carrying on an engaged conversation even if they’re checking their email while they talk.

The trick is to look for signs that the rhythm has been broken. For example, if the multitasker allows pauses to creep into the conversation while they absorb an email message, chances are you need to refocus their attention.

Though the hiring manager asks the questions during an interview, the job seeker has plenty of opportunities to direct the conversation. Always be on the lookout for hints about the interviewer’s interests and engagement. You’ll find them in what they do, as well as in what they say.

Need more help with your job search?

Become a member to learn how to land a job and UNLEASH your true potential to get what you want from work!

This article was originally published at an earlier date.

4 Healing Tips For The Broken-Hearted Job Seeker

4 Healing Tips For The Broken-Hearted Job Seeker

Someone once told me a corporation was a nasty thing to fall in love with—because it will NEVER love you back. This is something every job seeker should realize.


The rules of loyalty in the workforce are changing. No one can deny that. However, knowing this doesn’t change the pain of getting laid off or let go. It hurts. It can wound. Each of us reacts in one of two ways: either by getting mad and hating the company we used to love, or by blaming ourselves in what can be called a state of numbness.

These wounds deserve every bit of healing we have. However, because our financial situation may depend on sweeping the pain aside and getting another job as quickly as possible, we might need a strategy for getting past this stage.

For those of you who can’t afford to wait three months to regroup, lick the wounds, and find your emotional footing again, I offer these simple speed coping tips for the unemployed job seeker…

1. Stop The Story

Stop replaying the day you got the pink slip. Stop repeating the story that is upsetting you. Instead, replace it with what you need to do right now.

2. Stop And Breathe

Calm down. You can never get anywhere if your mind is still in fighting mode or if you are numb. Wake up in the morning and count 10 breaths. Allow your mind to come back down.

3. Allow The Parts

Allow the part of you that is angry to be angry—on the weekend when you can afford it. Allow that part of you that is sad or afraid to feel that way, after 5:00 pm when you’ve completed your job search tasks for the day.

4. Let It Out

Find new ways to channel the emotion. If you punch, then punch a punching bag. If you shout, then shout in the car on the highway. If you cry, then give yourself space to do that. And when you are done, leave the emotion there.

Need more help with your job search?

Become a member to learn how to land a job and UNLEASH your true potential to get what you want from work!

This article was originally published at an earlier date.