Data Fabric Or Data Fabrication?
Earlier in my career, as a data analyst, the biggest area of frustration for my marketing clients was the lag time between their requests and...
The Data Science ROI Of Moving To The Data Lakehouse
Many CDOs/CDAOs (and even CMOs) have raised some interesting questions about these three data management and data science titans: Snowflake, Databricks, and DataRobot. Some of...
How To Make The Shift From Data Literacy To Data Analytics Literacy
One of the pillars of an exemplary data management and governance program is data literacy. Organizations often assume that their executives or data users are...
Is Your Marketing Function Analytically Oriented For Impact?
I am delighted to announce that right after much hard work plus complex analyses, my other authors and I possess successfully proven through the quantitative...
How To Get Management Feeling Safe With Data In The Cloud
One of the most daunting tasks (in the USA and globally) that is not discussed in commercial research circles very often is the challenge data...
