Economic downturn

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How A Recession Could Impact Your Career



Whispers about a possible recession have been in the air for a few years, but those whispers grew a lot louder recently with many economists highlighting various economic indicators pointing toward a possible recession in the immediate future.

Recessions can impact everyone differently, but history indicates that there will be mass layoffs, fewer jobs, more competition for jobs, and less job security.

Here's what you need to know about a potential recession's impact on your career:

Common Situations People Find Themselves In During A Recession


Man stressed about work during a recession

As stated above, a recession impacts everyone differently. Any issue with the economy will impact consumers' wallets in one way or another but things can become particularly painful when it impacts your livelihood.

From a professional standpoint, the most common situations people find themselves in during a recession include:

Feeling trapped in a job they hate - Perhaps you were looking to leave your current job and make a career change, but the recession put the brakes on that. A person trapped in a job they hate can be less productive and many times the unhappiness from their professional life bleeds into their personal life.

Getting laid off from a job - This is the most painful consequence of a recession. It has a significant impact on a person emotionally. It also forces them to pick themselves up and enter into a competitive job market. And the awkward and uncomfortable fact is that if you are laid off, you're better off being involved in a company's first round of layoffs. Those let go in a second round of layoffs must enter into an even more competitive job market where their former co-workers already have a head start on them.

Being forced to accept a job they don't want - People have bills to pay and it's not uncommon for some to become so frustrated with the job search process that they eventually settle for any job offer they get. This is especially painful for anyone that may have been laid off from a career they loved. Going from a career you love to one you don't could make you a less productive worker and could also have major emotional impacts.

Struggling to land a job at all - This is the worst-case scenario. Not only is the job market ultra competitive, but those who have lost a job are interviewing for new ones with an urgency that sometimes comes across as desperation. The more times a person gets rejected from a job, the more desperate they become and the more it impacts them during job interviews. The unfortunate truth is that those who are laid off during a recession are at a disadvantage because recruiters are more likely to hire people that are already employed.

How To Know If A Recession May Impact Your Career


Woman on laptop concerned a recession may impact her career

There will be some common sense signs such as the state of your industry and the overall health of the company you work for, but beyond that, there are typically six strong indicators that your job is at risk during a recession.

The biggest indicator starts with doing an honest self-assessment about yourself because if you don't have a long-term career goal in place, you are vulnerable to losing your job during a recession.

If you're currently just getting by at your job but can't define what you do particularly well or the value you provide the company, that's a major red flag.

A solid long-term career goal involves a 2-5 year plan that highlights the skills and expertise that you provide to a company and what the company's return on investment would be if they hire you. This is all about creating and maintaining your personal brand. Your career goal should also include a plan for how you want to continue to grow professionally.

While having this plan in place doesn't make you recession-proof, it will put you in a better position if the worst-case scenario does occur!

How To Prepare Your Career For A Recession


Nothing in this world is foolproof but there are certain steps that you can take now at your current job that will make you less vulnerable during a recession.

It all starts with being an engaged employee who strives to always exceed expectations at work.

You should be the type of employee who has career goals in place. You know what value you provide the company and how you're going to provide it.

You should also be the type of employee who reaches out to management from time to time to see what you can do to increase your value to the company. An engaged employee is a valuable employee!

It's not a matter of if a recession is coming; it's when. Make sure you're prepared!

Need more help preparing your career for a recession?

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How A Recession Could Impact Your Career

How To Recession-Proof Your Career In 2023



Are anyone worried you won’t property a job in the present job market? Or are people worried your current part might be eliminated at some sort of moment’s notice? If therefore, we have a coaching series for you to help check out!

In each of our latest live class, we’ll educate you on how to remain employable and relevant inside the job market through these tough times.

We almost all remember 2008. It has been a challenging coming back numerous. Now, we’re painfully returning to the idea of residing through another recession.

With mass layoffs, hiring freezes, and furloughs happening due to financial influences, many are questioning this security and stability of the futures. You may actually be thinking about the relaxing question, “Am I subsequent? ”

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4 Myths About Job Hunting During A Recession



The COVID-19 crisis has sent the economy into a recession and impacted numerous careers. Although people are naturally on edge right now, it's important to know that while searching for a job during a recession isn't easy, it's not impossible.

As a result of the COVID-19 crisis, millions of people quit their jobs or were laid off by their employers, and many are still struggling to find a job. There are record levels of competition for open positions. If you want to stand out to employers, you need to be prepared for the job search process.

Here are four common myths about the job search process during a recession, and what you should do to land a job in hard times.

Myth #1: No One Hires During A Recession


Businesses are always hiring!

There are some businesses that are greatly impacted by recessions that will reduce staff and implement hiring freezes, and others that will slow their hiring, but in general there's always some need to hire people as a result of vacancies and retirements. In addition, there are some industries that continue to do well in a recession.

However, while businesses are still hiring during a recession, the job competition will be greater and you'll need to work harder to market yourself as an employee worth hiring. There are multiple ways you can make yourself a better candidate. This includes finding ways to upskill, networking, improving your resume, and writing a disruptive cover letter.

Myth #2: No One Will Hire You After Getting Laid Off


Business woman takes a minute to compose herself after being laid off during the recession.

Layoffs are a fact of life and businesses realize that.

But from a competition standpoint being laid off puts you at an initial disadvantage. Layoffs are common during a recession. This increases competition because of the number of people in the job market in need of work.

If you're laid off, you have to work even harder to market yourself to potential employees. But at the same time, you don't want to come across as too desperate. Like with any job search, do your research and leverage your professional network whenever you can.

You may also want to consider which industries are still hiring during the recession and taking a job in one of those industries to hold you over. There's no shame in working outside of your desired industry. There may even be benefits to it.

Given the circumstances of COVID-19 and the recession, future employers will understand the career detour.

Myth #3: If You're Over 50, You Won't Get Hired


Woman on laptop looks for a job during a recession

Age discrimination is a topic that comes up from time to time but in reality it's actually called experience discrimination.

People over the age of 50 are staying in the workforce a lot longer but have to compete with millennials and Gen Z that make up more than half of the workforce. These younger generations are highly skilled, tech savvy, and a lot cheaper to employ.

This means that anyone over 50 looking to get hired needs to work even harder to get noticed. You need to clearly understand and sell what it is that you do well (your specialty). You also need to invest in yourself and be willing to upskill whenever you can.

Myth #4: You'll Have To Take Less Money


Man writes something down while working

Finding a job during a recession doesn't mean an automatic pay cut!

Recession or not, you should prepare for a typical salary negotiation process. Do your research and have an idea of the competitive rate for the position you're pursuing.

If you've settled on a salary range, be ready to prove to the company why you would be worth the investment. You can do this by demonstrating why you'd be a valuable asset to the company and how your unique skills/experiences will make you the best fit for the role.

It always comes back to marketing yourself.

Recessions come and go and we will get through this one! Recession or not, one thing about the job search process remains true—you have to work hard and be your own best advocate.

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Executive Spotlight: How Leaders Can Motivate Employees During An Economic Downturn



During difficult and stressful times such as an economic downturn or recession, it can be a challenge to stay motivated at work. A good leader naturally knows how to motivate employees when things are going well for the company. But when things aren't going so well, how can executives and other leaders in the organization motivate their team members?

We recently asked our leading executives how they think leaders can motivate employees during an economic downturn.

Here are their responses...

Ana Smith, Talent Architect & Global Learning Strategist


As complex world events have unfolded more than we've experienced before, it’s understandable that your team’s minds are elsewhere. In uncertain and highly charged times, stress is a normal human reaction.

In addition to getting the work done, balancing compassion and empathy requires attention and skill, and care. As a leader, taking time to understand your own emotions is fundamental to getting started. If you acknowledge and manage any stress and anxiety you feel yourself, model self-care, and ask people what they need, you're off to a great start.

Showing empathy, you want to connect with everyone in your team to truly understand what they think and feel, even if you don’t agree or feel the same thing.

Normalizing stress.

People managers can create a sense of relatedness, competence, and autonomy to help motivate their team(s) in uncertainty.

Ana Smith helps people & organizations achieve their full talent potential by developing and co-creating people strategies and customized solutions, and turning them into impactful outcomes and collaborative relationships, using coaching as the "red thread."

Jim Black, Engineering & Technical Executive


Leader talks to her team during a work meeting

Motivating employees during an economic downturn is never easy. Short-term evidence usually contradicts your optimism.

When I have needed to inspire my team during slow periods of work, I focus on what we can prepare for the return. What can we do now that will make us better?

Consider this analogy…

You are running a fine-tuned race car, and it has logged dozens of laps. The car is running well, and you are making great lap times. The race stops, and you can work on your car during the stoppage. Do you simply sit back and start again when the green flag drops? No—you change the oil, fine-tune the timing, replace broken parts, and make the car even stronger than before.

Economic downturns are similar. Take the time to refine the process, improve workflow, and make yourself stronger for the return. Provided the company is fiscally responsible and does not need to lay off employees, motivate them with the opportunity to improve for the next phase.

Jim Black is an engineering professional focused on the development of technical professionals. He is also a professional bass player.

Carla Biasi, Personal Stylist


Executive talks to his team during a work meeting

Motivating employees should be a continual process in any organization.

Certainly, in a down economy, it's even more important to keep employees pushing forward and staying positive.

I believe one of the most important ways to do it is through communication. When the economy takes a hit, people are concerned about their jobs. They wonder how the company will handle these rough times. Leaders should talk to their employees about the measures the company is taking to weather through it. It means so much, and employees will feel more secure and appreciated when this happens. Therefore, they'll be motivated to stay with the team.

Recent studies show that the younger generation ranks transparency as one of the highest traits they look for in management. It fosters inclusivity and employees feel respected which counts for a lot.

Carla Biasi is a personal stylist living on the Mississippi Gulf Coast. She currently has her own business and works part-time at an upscale women's boutique and as a virtual and kit stylist for a women’s specialty brand.

Andrea Markowski, Marketing Executive


Leader gives an employee a high five

Let’s get one thing straight. You cannot motivate anyone to do anything.

Ok, I lied. Usually, if the job is undesirable, boring, or made up of low-skilled repetitive tasks, the best motivator is—you guessed it—money.

However, for higher-skilled jobs that require smart decision making and a degree of autonomy, as a manager, you simply are never going to be the source of an employee’s motivation. It has to come from within the employee themselves.

An excellent resource is Drive by Daniel Pink. This book looks at the science behind motivation. After reading it, one bit that stuck with me is how any type of progress made can motivate someone to keep on keepin’ on.

With this reasoning, you might celebrate both big and small wins of the organization as a whole, right down to an individual’s contribution. An employee must feel that they added to the progress in some way to generate their own intrinsic motivation.

Andrea Markowski is a marketing director with specializations in strategy development, digital tactics, design thinking, and creative direction. She has superpowers in presentations and public speaking.

Lisa Perry, Global Marketing Executive


Employees celebrate, high five, and motivate each other at work

When organizations are in the midst of an economic downturn, keeping employees motivated becomes more challenging. The focus is to tighten budgets, implement hiring freezes, reduce salaries and workforces, and even layoffs, furloughs, to selling assets.

Here are eight strategies to keep your employees inspired and engaged:

  1. Stop Gossip: Rumors can run rampant about layoffs, pay cuts, and more if you don’t stop it as quickly as possible.
  2. Listen: Practice active listening skills: understanding, enjoyment, learning, and giving advice, or solace.
  3. Be Consistent: There should be a consistent approach to decision making. The organization should have confidence that decisions made and changed are for the right reasons.
  4. Provide a Sense of Certainty: In times of uncertainty, be transparent, keep people informed, and be as truthful as you can.
  5. Have Integrity: Many things become possible throughout an organization when people trust each other to do what they say they’re going to do.
  6. Understand What Motivates Your Staff: Once you understand what drives and motivates your staff, it’s easier to give them the opportunities to thrive.
  7. Give Staff a Voice: Create an environment in which employees feel safe to express their ideas and feedback as well as give them opportunities to have an impact.
  8. Power of a Thank You: Don’t underestimate the power of saying thank you for a job well done. A note, a personal outreach, or a public affirmation can make a huge impact on the person receiving it.

How do you think executives can motivate their employees during an economic downturn? Join the conversation inside Work It Daily's Executive Program.

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How To Keep Your Job During A Recession



I struggle to write about this subject because it might suggest that there are special strategies to keep your job during a recession. There is no guarantee anyone will keep their job during a recession. But there are some things you can do to increase your chances, some things that are in your control.

I personally believe an excellent work ethic helps you keep your job during an economic downturn. This very strategy will also help you move up the corporate ladder in good times.

Regardless of the economic climate, one should always practice a good work ethic. There are other things you need to do too, though.

Here's how to keep your job during a recession...

1. Be Nice


Woman is kind to her coworker during a recession

It feels funny to even remind people of this common courtesy. But in a recession where jobs are threatened, we all can guess who will be put on the chopping list between two employees of equal caliber.

If you have been nasty to co-workers, perhaps it is time to reflect and start changing. Smile more often, compliment your colleagues, and offer words of encouragement, kindness, and wisdom.

2. Be A Competitive Advantage


Man adds value to his team during a recession

Ideally, you are already a competitive advantage to your team. It's never too late to start if you have never thought about this. What is it that you can uniquely offer to your team that others cannot? Do you have a specific skill set? Are you knowledgeable in a certain area of business? How do you show your value at work?

If you are a competitive advantage to your team, you have a better chance of keeping your job during a recession.

3. Work Hard


Two co-workers work hard during a recession

Working hard implies a few things. It says you are willing to sacrifice. It says you enjoy your job. It also says you add more value to the company because you are churning out more than an average employee.

During a recession when everyone is expected to work with limited resources, the one who can work harder will likely triumph.

4. Do More & Talk Less


Woman hopes she will keep her job during the recession

If your mom has told you to "do more and talk less," heed that advice now. If you are someone who complains, blames, and gossips, you had better stop now. No one will tolerate a terrible co-worker, a complainer, or someone who casts blame or spends too much time gossiping in good times, much less during a recession. How will all these help in keeping and maintaining your job?

Take personal responsibility for your own actions and stop blaming others. If it can be fixed, stop complaining. If it cannot be fixed, no amount of complaining will fix it. Offer a solution instead. Be a valuable, helpful employee—not a negative, counterproductive one.

5. Increase Revenue And/Or Cut Costs


This will be a constant theme among companies and you should make that your mantra, too. You are a business-of-one. How you justify your employment, especially during a recession, is by your ability to either make or save your employer money.

Think about how you can positively contribute to the company's bottom line, and start working towards that goal now. This, if nothing else, will help you keep your job.

During a recession, be thankful and happy that you have a job. But, also don't take it for granted. Be nice to your co-workers, work hard, and genuinely contribute to the company's vision and bottom line, always thinking about how you can save or make your employer money. If you do these things, you'll increase your chances of keeping your job during a recession.

Need more help keeping your job during a recession?

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5 “Recession-Proof” Careers



When a recession hits, many people immediately begin to worry about their jobs—and with good reason. Recessions usually mean mass layoffs, fewer jobs, more competition for jobs, and less job security. But some careers are safer than others.

Several websites, including Glassdoor, have compiled lists of jobs that are expected to survive the next economic downturn. Every list is a little different, but there are some professions that consistently show up. Here are five of those careers.

Keep in mind the term "recession-proof" is relative. A recession impacts everyone differently, so nothing is ever 100% foolproof.

1. Medical/Healthcare Providers


Healthcare professional smiles at work

This category includes a wide range of jobs: doctors, mental health professionals, home healthcare services, registered nurses, and physical and occupational therapists, to name a few.

The bottom line: No matter the economy, people get sick or injured and need care!

These jobs usually offer competitive salaries and, with the growth of the healthcare industry and many experienced professionals retiring, these fields are always looking for new and young talent.

2. Teachers/College Professors


Teacher shows her students how to work on a computer

The need for education is also something that never stops, regardless of the state of the economy.

Job growth for teachers typically remains steady as districts are usually faced with the retirements of experienced teachers each year. In addition, if enrollment levels remain steady or increase on a yearly basis, cutting teachers would likely impact the quality of education. Many teachers are also tied to labor unions.

College professors, particularly ones with academic tenure, are also very secure in their positions as college enrollments remain somewhat consistent during a recession.

3. Funeral Home Director


Funeral home director with flowers

This may be morbid but death is the ultimate recession-proof business!

The funeral home director position may not be in demand but the need is constant. It's consistent work that's not impacted by the economy or any other seasonal factor.

Of course, it goes without saying, the job does have its drawbacks.

4. Utility Workers


Utility worker, lineman

Keeping up with public infrastructure projects is a never-ending battle and while communities may try to cut some costs during a recession, taking care of roads, electricity, sewage, trash, and water are essential services that communities can't afford to skimp on.

In addition, in recent years many utilities have experienced labor shortages, so there are usually many positions available for those looking for a job or career change.

5. Accountant


Accountant calculates finances at work

Benjamin Franklin famously said the only certain things in life are death and taxes.

We already touched on death, so now it's time to touch on taxes. While accountants are particularly valuable during tax season, their services are needed year round.

Whether you're a business owner or just an everyday person, dealing with numbers and financial records can be tricky. And, during a recession, the need for assistance with finances is great.

Many believe a recession is imminent and it could very well impact your career. Now is the time to prepare!

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5 “Recession-Proof” Careers

Executive Spotlight: How Different Industries Are Reacting To A Shifting Economy



For the first two quarters of 2022, we have seen the market contract. This is considered a sign of a recession. To shine some light on what this means for you, we asked our leading executives how their industry reacts to a shifting economy.

Here are their responses...

Jim Black, Engineering & Technical Executive


Engineers work together on a project

For my industry, we are playing things very simply. The aerospace market is rebounding, and our business follows this trend. We are continuing with a growth mindset; however, we are more prudent with capital outlay. As more orders are released, we will make more investments. We are simply being more mindful of what and how we spend until the economy shows an improvement.

Jim Black is an engineering professional focused on the development of technical professionals. He is also a professional bass player.

Carla Biasi, Personal Stylist


Personal stylist helps a client pick out clothes to wear

The fashion industry is focused on sustainability. It's not only good for the environment but helps during tough market conditions. For example, White House Black Market is having a denim recycling event this month. They are rewarding customers for donating jeans they don't wear and receiving credit dollars on their accounts. Other brands are offering similar incentives. This helps fewer clothes end up in landfills and gives shoppers the opportunity to spread their shopping dollars further.

Consignment shops have become quite popular. Clothes, shoes, bags, and jewelry can be sold to stores, and the seller walks away with cash in hand. Jewelry stores have vendors that will buy silver and gold so clean out your jewelry box.

It's a win-win situation for everyone. Prepare for a recession by cleaning out your closet.

Carla Biasi is a personal stylist living on the Mississippi Gulf Coast. She currently has her own business and works part-time at an upscale women's boutique and as a virtual and kit stylist for a women’s specialty brand.

Melodie Turk, Learning Experience Executive


never stop learning concept

Learning and development isn’t a necessity (or so they say), so when profits are down, this expense generally gets cut. The learning and development industry usually doubles down on the retention investment argument, which is important but lacks the change in focus to win the battle. Good leaders already know that learning and development can really be an asset, but during lean times the argument loses priority.

What we really need to do is become a partner in adding to the bottom line. If you need to cut staff, the learning team should partner with employees to increase resilience. If you need employees to take on extra responsibilities, the learning team should partner with employees to help them manage their time really well. If you need leaders to take on unique challenges, the learning team should partner with each leader to strengthen the skills they need for that challenge.

In lean times, we sometimes forget the capabilities of learning and development and only remember the regular training and cadence that has been in place. Learning teams can continue that regular cadence staff are used to, which creates stability in a changing environment; while offering new content, specifically designed for the issues at hand.

Melodie Turk is a learning experience executive with a unique background in the learning and development arena as well as change management. She is passionate about bringing change to the workplace—change that is meaningful and change that will last.

Lynn Holland, Business Development Executive


Business professional talk during a work meeting

I recently joined a Boutique BPO (business process outsource) provider that caters to small to mid-sized organizations to affordably supplement back-office processes and upscale frontline service, support, and sales.

Here are three ways they give agility and insulate operations in volatile times:

1. Enabling seamless restructuring for staffing

Seamlessly transitioning essential W-2 front line to mid-management staff to 1099s in their respective roles, achieving needed P&L adjustments and business continuity.

2. Delivering the workforce agility of a race car

Swiftly standing up and activating technology, flex staffing, and workforce management for virtual or hybrid operations on demand, seasonally, or ongoing.

3. Facilitating re-envisioned and re-tooled or optimized operations

Delivering efficiency and service excellence in one of two ways:

  • Pairing an existing process flow, training curriculum, and tech stack with consultative experts, skilled staff, deep analytics, and best practices.
  • Deploying an expert team to customize and execute the customer journey, onboarding and training process, and tech stack.

Lynn Holland is a business development executive with 18+ years of experience taking operational, IoT & retail technologies, products, & consumer engagement to market with a focus in petroleum & convenience retail.

Lisa Perry, Global Marketing Executive


Global marketing concept

Recessions are never fun, but it forces marketers to think outside the box, looking at innovative solutions and cost-effective strategies while juggling resources. Here are three strategies to consider during a recession.

1. Don’t Cut Spending

Many companies will cut their marketing spending during a recession. Fight the urge to cut your spending. In fact, look to increase your spending. Companies that advertise during a recession saw 256% higher sales. Doing so will help you stand out from the competition.

2. Focus On Analysis & Reporting

With the pressure of longer sales cycles and budget constraints, tracking, analysis, and reporting become even more critical during a recession in order to ensure you prove your marketing ROI.

3. Protect Existing Customers

The cost of retaining customers is much lower than the cost to acquire new ones. During a recession, focus your efforts on your biggest asset, your current, loyal customers.

Lisa Perry helps companies build leadership brands, driving loyal customers & delivering profitability. She does this through a process that builds brands consumers love. Her goal is to help companies develop, monetize, and grow their brands.

Dr. Hannah Hartwell, Learning & Development Executive


now hiring concept

I’ve seen considerable changes to the learning and development industry during Q1 and Q2 of 2022, especially around hiring and strategy. Companies are restricting hiring on certain levels. They’re also being more purposeful when making hiring decisions to find the right mutual fit. Another trend is to hire for the role, rather than hiring for future roles.

I’ve noticed changes in the strategy and overall company goals. Companies are concerned about the fiscal and political climate. There tends to be a focus on shorter-term projects, rather than to prepare for future projects that don’t have an exact start date.

Dr. Hannah Hartwell is a learning and development executive and change management practitioner with 15+ years of business transformation experience in the healthcare, pharmaceutical, higher education, and professional services industries.

Sarita Kincaid, Tech Media Executive


public relations, communication, internet, social media concept

Historically, market contractions have served as a bell weather for potential layoffs in the high-tech corporate communications field (analyst relations [AR] and public relations [PR] fields). Until recently, the old adage about PR and AR jobs during a downturn was that these roles were almost always “first to be fired, last to be hired (back).”

However, that’s becoming less and less true as corporate communications professionals are finally being recognized as essential and strategic to the business, something that the professional has worked very hard to establish.

I’ll use the AR function as an example: for too long, AR work has inaccurately been seen as very tactical—teams of people that set up briefings, wordsmith research notes, and act as glorified relationship managers. Nothing could be farther from the truth, but education (in any market) can take time. Great strides have been made over the past two to three years as many companies now see AR not as a cost center but one that can help drive sales by educating and leveraging their network of tech purchase recommenders (aka the analysts!)

Sarita Kincaid is a tech media executive with a demonstrated ability to build and grow award-winning programs. She brings a data-driven approach to influencer relations with a focus on developing strong brand advocates and aligning them with sales programs.

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Executive Spotlight: How Different Industries Are Reacting …