About
I am a Sales and Marketing Executive with 18+ years of experience developing and taking…
Articles by Lynn
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Why we are at a tipping point for reinventing Petroleum Distribution with technology: Leading beyond #Covid19
Why we are at a tipping point for reinventing Petroleum Distribution with technology: Leading beyond #Covid19
By Lynn Holland
Contributions
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What are the key skills and qualities to look for in a co-founder for a start-up?
In helping early startup founders build and execute their GTM, I often encounter non-sales/marketing/cx tech or ops-focused founders who have attempted to launch what seems good to them, using an old-school outbound sales and zero marketing/cx strategy. After missing the right audience, introducing a product that isn't easy to buy, use, or adopt, and failing to execute a flywheel of activities that reach, convert, and multiply buyers and pipeline, they realize they need the ying-and-the-yang to succeed with modern buyers. Save the time, effort, and budget of misfiring by partnering with someone who has what you don't from the start and make it someone who has good ethics and grit.
Activity
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I am happy to share that I have also renewed my #PMP certification! #projectmanagement #leadershipexcellence
I am happy to share that I have also renewed my #PMP certification! #projectmanagement #leadershipexcellence
Liked by Lynn Holland
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"As we come up with a means to measure marketing, the CEO or CFO needs to learn the measurement systems in place to understand what it means when I…
"As we come up with a means to measure marketing, the CEO or CFO needs to learn the measurement systems in place to understand what it means when I…
Liked by Lynn Holland
Experience
Education
Licenses & Certifications
Volunteer Experience
Organizations
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Petroleum & Convenience Marketers of Alabama (PCMA)
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Florida Petroleum Marketers Association (FPMA)
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Texas Food & Fuel Association
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National Association of Convenience Stores (NACS)
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- Present
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Join now to viewMore activity by Lynn
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Sharing for reach to the marketing gurus that are in the market for a new gig. https://lnkd.in/ghd-VHc6
Sharing for reach to the marketing gurus that are in the market for a new gig. https://lnkd.in/ghd-VHc6
Posted by Lynn Holland
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Ultimate decision-makers really don’t care about your startup’s product. They have businesses to run. Investors and board members to address…
Ultimate decision-makers really don’t care about your startup’s product. They have businesses to run. Investors and board members to address…
Liked by Lynn Holland
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For my job searching friends. Rooting for you!
For my job searching friends. Rooting for you!
Shared by Lynn Holland
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Are you capturing the full value of your project teams? Besides the classic examples, there are so many ways that project teams add value in today´s…
Are you capturing the full value of your project teams? Besides the classic examples, there are so many ways that project teams add value in today´s…
Liked by Lynn Holland
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SPOILER ALERT: 🚨 Best work day ever! Yesterday, I was in Dallas speaking to 100+ recruiters at the #HireConnect Conference on how to better…
SPOILER ALERT: 🚨 Best work day ever! Yesterday, I was in Dallas speaking to 100+ recruiters at the #HireConnect Conference on how to better…
Liked by Lynn Holland
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🚀 Excited to share some insights on how to become a successful first-time manager! It's been a while for me.... 🔍 Transitioning into a management…
🚀 Excited to share some insights on how to become a successful first-time manager! It's been a while for me.... 🔍 Transitioning into a management…
Liked by Lynn Holland
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